Recent Content
GET call to backend API in canvas?
Hello! I recently posted a question regarding a canvas, but our needs have shifted so I am starting a new post. How/is it possible to make a GET call to our BE to retrieve the status of a user before deciding which path to send them on? Example: -User creates an account, which triggers them to enter the canvas. -They will have a 2 hour window to send an invite to their community and/or add a vehicle. -After 2 hour window, GET call checks the BE for the status of said users. -They are sent down the path according to status. There are many different IFs that can be created if we are relying on event action triggers alone- so we are trying to simplify by calling the BE state for the user status.
Liquid Date Formatting for API-Triggered Properties
I'm trying to format the date and time on our transactional appt confirmation emails. I found a formula that worked perfectly when I used a date field from Braze, but when I plug this same formula in with a property from an API trigger, it doesn't work. Here's the liquid logic and output for a custom attribute date field stored on the user profile (correct result): And here's the liquid script used with the API-triggered property and the output I get with that one (incorrect result): Does anyone know what might be causing this?Decision Split Timing
Hello! I am currently working on a canvas and I have implemented time based decision splits with "if user received the post notification in a step and last performed X custom event less than 1 hour ago- the no path should proceed to the next notification. However, when I launched and tested with a specific user in real time, I received all push notifications at the same time. The idea is that a user can dynamically move through the paths in real time when they complete the action without being held in a delay.. but it seems the time based action does not work like I hoped. Do I have to add delays? Will this keep the user from being able to proceed if/when they complete the step before said timeframe? Thanks!
Frequency Cap Hierarchy
Hi! I am wanting to implement frequency capping for my Braze instance. At the moment our main form of channel is Push which will continue. I am wanting to create a almost hierarchy, so e.g. user receives no more than 1 push in an hour UNLESS the canvas contains a tag 'offer' then they can receive this extra canvas.how to know whether users click in IAM(in app message) without using datapoint
hi, everyone. I would like to know how to include information about which button was clicked in IAM in the Currents data. I believe that when a button is clicked in IAM, the event_name=users.messages.inappmessage.Click data is generated. However, I am looking for a way to include data on which specific button was clicked. I am aware that this can be recorded as a custom event in IAM, but this method consumes data points. Therefore, I am exploring alternative methods. Could you provide any insights or suggestions?
Preference center setup w/out subscription groups?
Hi all - Sorry if this has been asked previously but couldn't find anything directly related in recent posts. We're setting up our initial preference center and I'm trying to determine the best way to do it. Goal: use the 'out of the box' preference center where a user will confirm they want to unsubscribe from email (NOT a 1-click unsub from the email itself). But, we only have 1 email category for now so we'd like the unsub action to map to the global opt-in flags (not subscription groups). Is this possible? It looks like the preference center requires at lease one subscription group to be created/used, which would mean we'd need to reference that subscription group preference in EVERY audience/filter/canvas that we create, right? Versus being able to rely on a global opt-in flag from the back end? Suggestions? Thanks in advance!Trust at Every Touchpoint: Why Customer Engagement is a Crucial Component in Your Overall Risk Management Strategy
Hello! Erin Bankaitis here 👋 Director of Industry Marketing and Lead for Financial Services at Braze. Thank you all for joining the Financial Services Community Group, and be on the lookout for more content in the coming year! 🎉 To start, I'd love to share a recent guide I created that speaks to a few hot topics in the industry, such as trust, data governance and tech stack modernization. This guide also includes Braze's perspectives on how financial services companies can (and should!) rethink their approach to risk management, viewing it as a growth mechanism rather than just a protective measure. Get the guide here I hope you all enjoy this guide. Any questions or perspectives? Let's start a discussion! 🗣️ Best, ErinFrequency Capping
When using frequency capping, does that mean that the user will not receive the message at all? Say we were to set the frequency cap for Push to only allow 1 push per day for any given user. Does that mean they get set in a holding pattern and the Push message will still send next day or they won't receive the Push at all when using frequency capping rules?Template builder - corner edge issue
Hey everyone, Have a quick query that someone may be able to help me with. I've been building out some templates and would like to corner the edge of some of the text blocks I have placed in the email. There appears to be an option to corner the very outer edge of the block, but not the inner edge (white background block) ... see screenshot. Any suggestions on a work around would be greatly appreciated :-)
HIRING: Lifecycle Marketing Manager for High-growth Fintech Company
Responsibilities: Manage and work towards a best-in-class technical implementation of regular ongoing email programs, and automated, personalized email notifications. Own Forge’s email calendar and tactical execution of all email programs, and effectively communicate initiatives, to inform stakeholders and ensure client satisfaction. Build and test for optimal email content and call-to-actions, while also ensuring strong attention to detail and data integrity. Manage Forge’s email agency by setting appropriate priorities, maintaining accountability, and leading ongoing meetings. Liaise and advise stakeholders of various business lines on email opportunities and follow through on planning and executing on these opportunities. Ensures alongside legal and compliance teams that Forge adheres to email best practices with regards to governmental regulations such as CAN-SPAM and GDPR, among others. Qualifications: Bachelor’s degree 5+ years planning and executing email programs for a corporate organization Strong analytical skills with the ability to interpret data and make data-driven decisions Familiarity with marketing automation platforms, CRM systems, and analytical tools Excellent communication and interpersonal skills Experience with data structures, mapping attributes across tables, and transforming values with table calculations Knowledgeable about email industry trends, laws, and regulations Must be able to sit and/or stand for long periods of time in an office or home office setting while working Preferred Qualifications: Experience with Braze, with hands-on experience in the platform Experience at a financial services and/or fintech company Experience with SMS and in-product notifications is a plus, as we look to implement these programs in the future If interested please apply: San Francisco, California: Application link New York, New York: Application link
