New Braze YouTube Resource!!
Hey everyone! I'm excited to share that my team at Covalent Marketing (a trusted Braze consulting and services company), has just launched a series of new YouTube videos... Braze Bites. These resources cover essential topics and practical use cases for Braze users at all levels, in quick digestible videos. Check them out, and let us know if you find any of the videos helpful—or if there are other topics you’d like to see us cover! https://www.youtube.com/@CovalentMarketing
Automatic Campaign/Canvas Shutdown
Hello Braze Bonfire Community, i have the following question: we are currently evaluating the possibilities of an automatic campaign shutdown in the case of a data transfer error from our internal sources to braze. We have an alarm that notifies us if the data transfer to Braze fails. Currently, in this case, the Braze campaigns are manually stopped by the CRM Managers. But we would like to automate this process. All Braze campaigns/canvases should be automatically stopped at the alarm. Unfortunately Braze currently does not offer a suitable solution, but maybe you have an idea? Is there a suitable workaround to stop Campaigns/Canvases automatically in that special case? Thanks for your help!
How To Log Survey Results From Embedded Email Survey
FINALLY got this use case built successfully… after 2 support tickets and 3 attempts. If you’re looking to build an embedddd email survey, here’s the exact video you need! UTM Parameters, Link Aliasing, and Canvas User Update are great features. Special thanks toDRamirez for his support on this use case more than a year ago. Finally got around to making this tutorial thanks to your detailed explanation! https://youtu.be/lqg4fOi4EqI?si=0nplm-EPfDDr7YR8WhatsApp as a business channel: how to build trust and drive upselling
I'm opening this post to gather feedback, insights, experiences, and tips on leveraging WhatsApp as a communication channel. With its impressive open rates and ability to engage users on a highly personal level, WhatsApp offers a unique opportunity for businesses. However, especially in industries or use cases where receiving messages via WhatsApp is uncommon, the key challenge I see is how to earn user trust when introducing upselling campaigns. The goal is not only to achieve high open rates but also to minimize spam reports and generate real value through user actions. From my experience, the most effective approach has been to start with value-driven messages—communications that aren’t focused on a direct call-to-action (like a purchase or promotion) but instead offer informative, useful content. After at least two interactions of this nature, which establish a relationship with the user, it becomes more appropriate to initiate upselling campaigns via WhatsApp. Questions for discussion: - What strategies have you found successful for building trust with users on WhatsApp? - How do you balance promotional content with providing value to the user? - Are there particular industries or use cases where WhatsApp works better for upselling? - How do you mitigate the risk of users reporting messages as spam? I’d love to hear your thoughts and experiences!IN-APP Inspiration
Good morning, everyone! In our company, a (fintech startup), we are testing new ways to create INAPPs and different styles (carousel, full image, custom code). I would like to start a topic where we can share what formats we think work best or where we get our inspiration from. So, I would like to begin by asking: How do you find inspiration to create new INAPP formats? What sources do you use? Best regards to all!
