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Braze gives us a ton of rich data, but the real magic happens when you use those numbers to identify issues or inspire your next big move. Whether you’re refining lifecycle journeys or sharing campaign wins with leadership, having a clear reporting framework helps you move with total confidence. To help guide that shift…
Seven Grand Slam titles. Five Wimbledon championships. Four Olympic gold medals. Venus Williams has been rewriting the record book since she took the tennis world by storm at 14. Off the court, she's built businesses spanning design, wellness, and entertainment. Not to mention decades spent pushing for equality in her…
Ready to connect with fellow Bonfire baddies? Join us for an exclusive Braindate Takeover on Tuesday, September 30th, from 1:00 p.m. – 2:00 p.m. It’s the perfect opportunity to swap stories, share insights, and leave with new friends—plus a special Bonfire keepsake to commemorate the connection. We can't wait to see you…
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The Strategy Most multi-step lifecycle journeys that need to serve varied content face the same structural problem. To avoid repeating creative across touchpoints, the conventional approach reaches for segmentation: one audience condition per content variant, wired into Audience Paths or Decision Splits. The Canvas…
I am hiring a Personalization & CRM Ops Leader at Realtor.com, in Austin, TX! You'll drive an AI-first transformation of the Ops team's workflow, lead a live AI decisioning pilot, onboard a new CDP, and sit at the intersection of Marketing, Product, Engineering, and Data Science as our primary technical point of contact…
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Everything you need to master the basics of campaign and Canvas setup, journey planning, audience segmentation, data management, and reporting. About this path Start your Braze journey by learning fundamental dashboard skills with trainer @SangK. This path introduces you to the value of an effective customer engagement…
Boost retention and engagement with personalized Braze recommendations. Drive long-term customer loyalty and repeat business through dynamic, personalized product recommendations. As part of the 'Get Started with Braze' series, this live workshop, led by trainer @SangK, shows you how to leverage Braze’s native…
Automate winback and sunset strategies for lasting customer engagement. Learn how to handle inactive users responsibly while safeguarding your sender reputation and maximizing customer lifetime value, led by trainer @winnie_drew. As the final installment in the 'Get Started with Braze' use case series, this interactive,…
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