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69 TopicsOpen role: Senior Director, CRM Strategy and Martech Tools (iHeartRadio)
Sharing the following job listing from iHeartRadio! Find it here to apply: https://iheartmedia.wd5.myworkdayjobs.com/en-US/External_iHM/details/Senior-Director--CRM-Strategy-and-Martech-Tools--iHeartRadio-_Req36939-4 The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have: More #1 rated markets than the next two largest radio companies combined; We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix; iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America; We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour; iHeartRadio is the #1 streaming radio digital service in America; Our social media footprint is 7 times larger than the next largest audio service; and We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone. Only one company in America has the #1 position in everything audio: iHeartMedia! If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do! What We Need: We’re seeking a strategic CRM and Martech leader to deepen engagement with iHeartRadio app users. You’ll drive personalized, data-driven communications and oversee our Martech stack to grow and retain audiences. At iHeartMedia—the #1 leader in audio—your work will power the connections between listeners and the voices they trust, helping us deliver meaningful experiences across radio, podcasting, and digital platforms. What You'll Do: Own direct communications with iHeartRadio app users and prospects across email, push, SMS, and in-app channels Lead the Martech stack—define requirements, drive data collection, and segment first-party audiences Design and execute personalized lifecycle journeys and triggered touch points to boost engagement Collaborate cross-functionally with product, marketing, and analytics teams to ensure data fidelity Evaluate and optimize marketing tech platforms; lead adoption of new tools to enhance retention Drive CRM strategies using behavioral data, listening patterns, and personalization unique to iHeartRadio Bring deep expertise in Martech, CRM, lifecycle marketing, and marketing automation Stay ahead of emerging tech trends and apply them to a dynamic audio and content ecosystem Key Responsibilities: Launch data-driven, multi-channel campaigns (email, push, SMS, in-app) via Braze to boost engagement and retention Own and optimize Martech platforms—CRM, Appsflyer, Amplitude, and automation tools tailored to iHeartRadio Lead audience segmentation and deploy personalized campaigns across all touch points Partner with data teams to refine infrastructure and ensure seamless Martech integration Analyze CRM performance and tie results to business outcomes with actionable insights Align with marketing, sales, and product teams to support launches, talent engagement, and promotions Map customer journeys to deliver a seamless app experience Drive unified data and campaign execution through Martech-CRM-analytics integration Build and mentor a high-performing CRM and Martech team Scout and implement emerging tools to stay ahead in a fast-evolving media landscape What You'll Need: Bachelor’s degree in Marketing, Business, or a related field. 5+ years of experience in Martech and CRM, with at least 2 years in a leadership role. Proven experience with centralized data warehouses, CDPs, CRM platforms (e.g., Braze), and marketing automation tools. Strong understanding of complex Martech ecosystems and advanced analytics tools (e.g., Amplitude). Expertise in customer segmentation, personalized marketing campaigns, and optimizing consumer journeys. Excellent leadership and project management skills with the ability to manage cross-functional teams. Analytical mindset with experience leveraging data to inform strategy and decision-making. What You'll Bring: Respect for others and a strong belief that others should do this in return Demonstrated initiative and achievement-oriented leadership Ability to manage several projects at a time Growth mindset and desire for continued knowledge sharing and learning Understanding of impact of your own decisions and decisions of your team Strong business insights that contribute to resolving complex problems Catalyst for new and innovative ideas Ability to identify and support new opportunities for continued improvement across business Ability to interact with individuals of all levels and maintain professional relationships Strong relationships with other leaders with the ability to manage external business partners where appropriate Compensation: Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. $130,000 - $160,000 Location: New York, NY: 125 West 55th Street, 10019 Benefits: iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following: Employer sponsored medical, dental and vision with a variety of coverage options Company provided and supplemental life insurance Paid vacation and sick time Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing A Spirit day to encourage and allow our employees to more easily volunteer in their community A 401K plan Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more! We are accepting applications for this role on an ongoing basis. The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. Non-Compete will be required for certain positions and as allowed by law. Our organization participates in E-Verify. Click here to learn about E-Verify. About Us iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – we specialize in radio, digital, social, podcasts, influencers, data, and events across the nation and provide premier opportunities for advertisers. Visit iHeartMedia.com to learn more about us. Please review our Privacy Policy and Terms of Use.59Views0likes0CommentsLooking for a Braze Expert to run our platform
Job Description We’re looking for a highly-talented Marketing Automation Manager to join Procore’s Customer Lifecycle team and build out complex end-to-end Adoption, Cross Sell, and Product Lifecycle journeys in our Braze platform. In this role, you’ll be responsible for working with highly cross functional teams from across the business to design integrated Customer Journeys that leverage real time data, ML predictive models, dynamic personalization, and AI tool integrations that are all aimed at driving significant impact on bottom line business metrics such as Churn, Expansion, Adoption, CLV and Cost to Serve. As a Marketing Automation Manager, you’ll partner with teams across marketing, CS, Product, and engineering to find creative, data-driven ways to test and iterate our way towards a highly effective Customer Experience. This will require you to gain a working knowledge of Procore’s data and processes beyond just Braze. You will need to be able to scope data integrations with 3rd party platforms, including custom integrations when a pre-built connector does not exist. This position reports into the Director of Customer Lifecycle Marketing and will be based in any of our U.S. or Canadian offices or work remotely from those regions. We’re looking for someone to join us immediately. What you’ll do: Own and manage Procore’s Braze platform at an operational level (eg programs, campaigns, and data integrations) Work closely with our data and engineering teams to understand the source, nuance and use cases for our custom data integrations and CDP. Align tightly with the Lifecycle marketing team to help design and deliver highly personalized, omni-channel nurtures and campaigns. Collaborate with our Analytics teams to ensure that all Marketing campaigns are tagged appropriately and passing the correct data back to our CDP for analysis. Work with other Technology leaders and teams across Procore to find opportunities to integrate our MarTech in better, smarter ways. Suggest new technologies or workflows to integrate AI and other platforms into our work. Help design and manage pilot programs and evaluations of these new ideas. Support regional teams as our global Braze leader with guidance, training, and ‘Campaigns in a Box’. What we’re looking for: 6+ years of proven work experience in marketing automation, customer lifecycle, or similar role (preferably in a B2B SaaS environment). Expertise in the Braze platform and experience working with In-App messages, Content Catalogs, Content Cards, Behavioural-driven campaign triggers, dynamic content using Liquid logic, and setting up A/B testing groups. Bachelor’s degree preferred or equivalent work experience required. For example: Experience in the end-to-end design, development and management of global marketing programs, strategies and/or processes. Experience either working at a Marketing Automation agency, or managing an agency from the client perspective. An analytic mindset and skills to measure performance with a data-driven approach to decision making. A deep understanding of customer segmentation and how various marketing channels compliment each to support successful omni-channel campaigns. Ability to analyze what’s working and what’s not, and directing teams to maximize effectiveness. Demonstrated interpersonal skills, ability to build strong relationships and partner across teams. About Us Procore Technologies is building the software that builds the world. We provide cloud-based construction management software that helps clients more efficiently build skyscrapers, hospitals, retail centers, airports, housing complexes, and more. At Procore, we have worked hard to create and maintain a culture where you can own your work and are encouraged and given resources to try new ideas. Check us out on Glassdoor to see what others are saying about working at Procore. We are an equal opportunity employer and welcome builders of all backgrounds. We thrive in a diverse, dynamic, and inclusive environment. We do not tolerate discrimination against employees on the basis of age, color, disability, gender, gender identity or expression, marital status, national origin, political affiliation, race, religion, sexual orientation, veteran status, or any other classification protected by law. Perks & Benefits You are a person with dreams, goals, and ambitions—both personally and professionally. That's why we believe in providing benefits that not only match our Procore values (Openness, Optimism, and Ownership) but enhance the lives of our team members. Here are just a few of our benefit offerings: generous paid vacation, employee stock purchase plan, enrichment and development programs, and friends and family events. Additional Information Base Pay Range $114,400 - $157,300. Eligible for Bonus Incentive Compensation. Eligible for Equity Compensation. Procore is committed to offering competitive, fair, and commensurate compensation, and has provided an estimated pay range for this role. Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.64Views1like0CommentsStaff CRM Solution Architect @ Intuit
Apply Now Job Overview Our team is seeking a visionary CRM Solutions Architect to design, build, and scale our next generation of CRM capabilities. This is a pivotal role for an individual who thrives on architecting elegant, scalable, and resilient technology solutions. Your mission will be to design, optimize, and scale our end to end platform capabilities, enabling our teams to deliver high-velocity, deeply personalized, and data-driven customer experiences. This is a unique opportunity to build foundational, "0-1" capabilities within a sophisticated, enterprise-scale ecosystem. You will be joining a high-achieving team that is defining the future of how we connect with our customers. This role is about architecting the platforms that power the entire customer lifecycle; it is a platform enablement position, not a campaign execution role. As the CRM Solutions Architect, you drive the solution and technical architecture for new CRM capabilities. You will be the critical bridge between Go-To-Market (GTM) commercialization and technology teams translating ambitious business goals into robust and scalable platform capabilities. Apply Now30Views0likes0CommentsCRM Content Lead (12 month FTC)
About the Job 🚀 Who Are We? Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 700+ passionate professionals with a presence across 5 hubs. Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves. What We're Looking For As our marketing team continues to evolve, we are looking for a CRM Content Lead to join us for a 12 month maternity cover. You’ll sit in the Engagement and Retention team, leading the channel strategy including creative and content development across all three of our wellness apps: WalkFit, Yoga-Go, and Muscle Booster. Your role is to ensure every message a user receives feels purposeful, on-brand, and genuinely helpful—whether it's designed to convert, onboard, retain, or re-engage. You’ll bring together commercial goals, product initiatives, brand messaging, and seasonal campaigns to deliver CRM communications that perform and resonate. Key Responsibilities: Own channel strategy & execution Develop a clear content strategy across CRM channels (email, push, in-app, SMS, and web), having close alignment with brand and product to drive the value proposition and messaging approach in our CRM channel. Take ownership of content performance across key funnel moments—from abandoned cart to onboarding to long-term retention—and continually optimise based on user data and feedback. Manage and update the CRM seasonal content calendar, identifying relevant cultural and industry moments to connect with users in timely, engaging ways. Ideate and produce new high-quality content that feels personal, purposeful, and on-brand—briefing freelance writers/designers or writing yourself as needed. Apply narrative structure and tone of voice strategically, adapting messaging to different user segments including the channel localisation approach across the customer journey. Uphold brand voice and content quality across all CRM outputs, championing consistency in cross-functional forums. Test, learn, & optimise Partner with CRM Managers to test and refine content flows—capturing what works, what needs improving, and what should be scaled across products. Develop testing frameworks for new messaging ideas and content formats, particularly in early funnel and brand-led initiatives. Collaborate with CRM and data teams to measure performance, draw insights, and iterate on messaging, segmentation, and creative approaches. Collaborate across teams Work closely with Brand, Product, Paid, Organic, and Customer Care teams to ensure messaging is cohesive across every user touchpoint. Use CRM insights to support wider marketing initiatives—like driving traffic to blog content or optimising onboarding funnels. Align with the Head of Product Content on new content features, homepage and other product page updates, discovery, and user experience (1st and 2nd experience), so we understand how to connect users to the right place within the product. Support the Customer Care team in applying brand tone of voice in user communications and escalate content requests where needed. Partner with the Senior CRM Managers to gather insights from the Customer Care Team to help identify reasons why subscribers cancel or decide to resubscribe. Then use these insights to design and orchestrate campaigns to target these segments to increase retention rates. Required professional skills: 5–8 years of experience working closely with CRM teams to deliver channel strategy including creative and content development, ideally in a wellness, fitness, or consumer tech brand. A strong portfolio that shows your ability to increase both engagement and conversion rates through a smart, well-crafted content and creative approach. Deep understanding of user journeys, behavioural triggers, and CRM ecosystems. Empathetic and user-first in your approach to storytelling, with a sharp editorial eye and collaborative mindset. Skilled at managing freelancers, presenting ideas, and influencing cross-functional teams. Comfortable working in a fast-paced, remote environment where priorities shift and ideas move fast. Bachelor's degree in Marketing, Communications, Journalism, Design, or a related field. Candidate journey: ⭕️ Recruiter call --> ⭕️ Meet a team member --> ⭕️ Test Task--> ⭕️ Presentation Interview ✨ Why You’ll Love Being Part of Welltech: Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together. Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact. Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day. We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality! Check out some of our products Muscle Booster — https://musclebooster.fitness/ Yoga-Go — https://yoga-go.io/33Views0likes0CommentsCRM Manager, Bumper
About the job A Bit About Us...here Please allow us to celebrate our own success for a moment... We've built a customer-centric product that is market-leading, and we are smashing it! We're a multi-award-winning digital payments and insight platform within the automotive industry. We work with over 5,000 automotive retailers, helping drivers to pay for motoring costs, accessories, and other services through a variety of different payment options. Our purpose is to build a solution that gives drivers peace of mind while enhancing customer experience and assisting with dealer profitability. Bumper is a fast-growing payments scale-up, and we’re excited to continue building on our growth, having completed a successful Series B funding round in 2024! Our Head Office is in Sheffield City Centre, with offices also based in London and Turkey. We've also expanded further, bringing retailers in Ireland, Germany, Spain, and the Netherlands on board, with the vision of being the leading automotive payment and insights platform. A Bit About The Role... We're on the lookout for a dynamic and passionate CRM Manager to join Bumper in a full-time hybrid role, based out of our Sheffield or London (Hammersmith) office at least two days a week. In this role, you’ll take the lead on developing and executing CRM strategies that drive customer engagement, loyalty, and retention. You’ll own the end-to-end planning and delivery of CRM and lifecycle marketing campaigns, using data-driven insights to continuously refine our approach and uncover new opportunities for growth. Reporting directly to our Chief Growth Officer, you’ll collaborate with cross-functional teams across Bumper, from Growth and Product to Customer Success Team, to ensure our CRM efforts are aligned, effective, and impactful. Day-to-day Responsibilities Drive customer engagement and increase retention rates. Create campaigns for B2B users to engage and educate them on our payment products, whilst improving B2B activation rates. Collaborate with colleagues in the business to optimise retention flows Create, manage, and optimise marketing campaigns. Create and maintain HTML templates for email marketing campaigns. Monitor and report on the performance of CRM campaigns, providing actionable insights. Analyse CRM data to identify trends, opportunities, and areas for improvement. Implement and manage user segmentation strategies to deliver personalised experiences. Now a Bit About You… Our Growth team is passionate and enthusiastic, and is looking to welcome a CRM Manager to the team with a shared interest in our scale-up journey and the aim to embed Bumper as the leading payments and insight platform. What We Are Looking For In You… We'd love to hear from you if you're a true team player who enjoys trying new ideas, solving problems, and proactively sharing knowledge. If you're eager to collaborate and come up with innovative solutions, we'd love to hear from you! Our ideal candidate has... At least 3 years of experience as a CRM Manager CRM software experience, including using data to drive great customer outcomes Previous use of any major CRM tools. We use Braze and Hubspot at Bumper so experience with those is preferred Understands data and any previous experience in writing SQL is preferred Experience in creating HTML templates with WYSIWYG editors. Ability to use dynamic scripting languages like Liquid and Ampscript to personalise emails. Understands the complete user lifecycle including other marketing channels and products What You'll Get From Us... Competitive Salary Company bonus scheme Private healthcare with Vitality, and Medicash health cash plan We give 26 days holiday + bank holidays, plus volunteer days throughout the year (pro-rated) Tax-saving Salary Sacrifice Pension with Aviva Salary sacrifice Cycle to Work, Octopus Electric Vehicle, and Nursery fee schemes available! For all your well-being and development needs, we give each colleague access to a Wellbeing platform, with an allowance of £250 per year Our Bumper Flex policy for better work/life balance Annual company-wide Bumper Retreat—a few days of fun, collaboration, and mingling (make sure your passport’s in date!) If and when the time comes, we will give 4 months' paid leave to primary carers, and 1 month of paid leave to secondary carers Perks are nice, but we know perks don’t make up the whole package of a great job. By joining our Bumper team, you'll have the opportunity to be an ambassador for our product & brand, and help us to continue on our winning streak! https://bumper-1692709783.teamtailor.com/jobs/6073504-crm-manager50Views0likes0CommentsJob Opening Sr Product Manager, Marketing Technology and Personalization
Do you want to shape Ai-driven customer experiences with 3 iconic brands? Come join my team build the future of this company. Sr Product Manager, Marketing Technology and Personalization Bed Bath and Beyond Buy Buy Baby Overstock.com43Views0likes0CommentsHiring - Braze CRM Marketing Specialist 🔥
Located in Chicago area? Apply here Located in Milwaukee are? Apply here Morning Walk is a Performance Branding Company that seeks to create healthy brand ecosystems through a balance of purpose, experience, and performance to drive growth. We’ve built a team of insatiably curious thinkers and makers, relentlessly dedicated to craft, unapologetically optimistic, and always moving forward. Our core disciplines include strategic consulting, creative design, content development, experience design, shopper marketing, data science, performance marketing, PR, CRM and Analytics. Our "Walkers" or employees are the best in the business. We are fortunate to have a portfolio of passionate, purpose-led clients, and are privileged to work on their exciting, dynamic brands across myriad industries and sectors – from Kalahari Resorts & Conventions to innovative doors from Masonite, from car batteries (Clarios/OPTIMA) to snowplows (Toro/BOSS). We are powered by data and ideas and fueled by the energy of our people and clients. Our relentless and persistent optimism means we put our best foot forward, build on our solid foundation, and start each day new with the goal of creating an environment of growth and discovery – both personally and professionally. Motion is contagious, and we’re going places. Won’t you join us? What We’re Seeking Morning Walk is seeking a dynamic and growth-minded CRM Marketing Specialist to join our Performance Marketing Data & CRM team in Chicago or Milwaukee - This is a hybrid role with the most incredible team! We work in-office on Mondays, Wednesday and Fridays, and Tuesday and Thursdays, you have the option to work from home if you’d like. This role will be the primary lead for a hospitality resort client. The individual will be focused on the design, implementation and iteration of our client’s CRM strategy. Braze expertise is a must within the last year. Our client is in growth mode - making investments in digital and data transformation throughout the organization. The role is involved in high-impact CRM projects from the ground floor and has high visibility as we collectively support growth initiatives for the business. What You’ll Be Doing Be responsible for the day-to-day production of multi-channel campaigns alongside our client stakeholders. Collaborate with leadership and stakeholders on overall CRM communication strategy to help meet organization goals – new growth, retention, and reengagement. Help develop & document best practices for the organization on data usage, segmentation, targeting, and communication flows. Support the marketing organization in developing and analyzing ‘test and learn’ strategies to optimize effectiveness. Strategize and brief on content to be developed for messaging throughout the campaigns – on brand, on trend, and on performance. Pull campaign and canvas analytics to interpret and provide insight into performance. Develop and innovate new processes to help drive efficiency through automation. Experience Qualifications 3+ years of experience in a similar role delivering multi-channel data-driven campaigns using marketing automation tools: ***Braze (Enterprise) experience is required. Klaviyo platform experience is preferred. A focus on campaign development for B2C Foundational to intermediate knowledge of HTML and CSS Proficiency in working with data through Excel or other platforms Strong sense of ownership, critical thinking, and curiosity Creative and strategic mindset to developing communication content strategies Ability to clearly communicate data concepts with both technical and non-technical stakeholders Exposure to AI-powered analytics platforms to drive business insights Bachelor’s degree in business, marketing, or a related field preferred Bonus Qualifications (get to the top of the list) Applicable CRM work in the travel and hospitality industry Hands-on work with Braze & Klaviyo a must Strong experience with the Liquid language SQL knowledge for advanced segmentation Compensation, Benefits, and Perks of a "Walker" At Morning Walk, we don’t just offer jobs, we offer opportunities to grow, thrive, and have fun while doing meaningful work. We provide competitive salaries and a generous, company-sponsored benefits package that includes medical, dental, vision, life, short- and long-term disability, plus wellness perks to keep you feeling your best. Our compensation range for this role is $70,000-$90,000 You’ll enjoy a 401(k) with company match, PTO and paid holidays, and ongoing learning through our MW Fuel development program. Our offices are based in two amazing locations—Milwaukee’s lively Third Ward and the heart of downtown Chicago. Our vibe? Think energetic, supportive, and collaborative. We believe in great work, good people, and always moving forward—with optimism and teamwork leading the way. We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Won't you join us on our walk?94Views0likes0CommentsHiring: Senior Specialist, CRM Marketing @Rakuten Viki
Rakuten Viki is seeking an experienced Senior Specialist in CRM Lifecycle Marketing based in San Mateo, CA. The ideal candidate will be responsible for developing and executing data-driven retention and lifecycle marketing initiatives that activate, drive engagement, reduce churn, and maximize lifetime value of Viki subscribers.89Views1like0Comments