Hiring: Lifecycle Marketing Manager

The  Lifecycle Marketing Manager will be data-driven and have proven success managing the technical components of omni-channel direct marketing campaigns (email, push, sms). Reporting to the Sr. Manager of Lifecycle, the ideal candidate will support creation of new campaigns and own supporting the Member Engagement Marketing team on execution of their strategy and programs. 

Strong preference for candidates located in the Central or Eastern Time Zone at this time.

What we’re looking for 

• 5-8+ years of B2C or B2B2C lifecycle marketing experience working with an enterprise-grade marketing automation tool (2 years of Braze experience is required.) 
• Strong understanding of lifecycle/CRM marketing concepts, strategy, and best practices. 

• Proven experience executing multiple complex CRM marketing campaigns at the same time. 

• HTML and CSS editing capabilities, including ability to update content, add links and UTMs, optimize mobile rendering, etc. 

• Ability to pull performance reports and analyze the data to identify trends and optimizations. Familiarity with tools like Excel, Tableau, Amplitude, Qlik, Looker, etc. 

Learn more and apply here