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Estimated Audience V Reachable Audience V sent
Hi, In campaign, does anyone know why the volumes between these 3 metrics would be so different, more so between reachable audience v what's actually sent (-255K). Est. audience (604K) Reachable Audience (601K) Sent (346K) Many Thanks,Sarah_Thomson8 hours agoActive Member22Views1like3CommentsTacos on the Terrace at Braze HQ in NYC
Join us for Tacos on the Terrace on Wednesday, August 7, from 4:30 PM to 6:30 PM at our beautiful new office! Weather permitting, we'll enjoy tacos and cocktails on our stunning wraparound terrace. Connect with others in the NYC Braze Community in a relaxed, enjoyable setting. Our amazing Product Management Team will be bartending so come prepared to learn about Braze while having a good time! This event is rain or shine - if the weather is not nice, we have a beautiful inside space to host as well. Hope you all can make it! RSVP today!MaggieBrennan12 hours agoCommunity Manager9Views1like0CommentsSr. CRM Specialist, Lifecycle Marketing
Apply here Phoenix, Arizona / Hybrid Remote Full time Overview We are seeking a skilled and dynamic Sr. Lifecycle Specialist to join our Loyalty and CRM team. In this role, you will be responsible for developing customer lifecycle strategies and journeys, taking ownership from wireframing to execution. As a key contributor, you will collaborate with cross-functional teams to ensure seamless integration and deliver a superior customer experience. The ideal candidate possesses a blend of technical expertise, strategic thinking, and a passion for optimizing customer interactions as well as driving customer engagement, retention, and business growth through innovative CRM strategies. Overview of Responsibilities Develop and execute holistic lifecycle marketing strategies integrating email, SMS, push and app. Architect and execute advanced CRM lifecycle strategies aimed at enhancing customer engagement, LTV, retention and aligns with marketing business goals. Lead the end-to-end development of customer lifecycle journeys, from wireframing to testing and deployment. Manage end-to-end lead flow process and automated campaign development. Hands-on management of marketing automation platform. Utilize CRM platforms and coding languages to ensure the technical feasibility of journeys. Analyze customer data to optimize journeys and drive data-driven improvements. Collaborate with internal teams to align CRM strategies with overall business objectives. Conduct A/B testing and continuously optimize customer journeys for engagement and conversion. Familiarity working across all digital channels: Email, SMS, Push, In-app messages, and Content Card channels. Partner with Data and Analytics partners and implement personalization strategies to tailor customer interactions based on preferences and behaviors. Develop segmentation models for targeted and effective communication strategies. Utilize analytics tools (including GA4) for performance measurement and reports. Provide insight into strategies that will enhance / improve lead generation, nurture campaigns, customer engagement, and database optimization. Support CRM team for additional QA and CRM support for day to day campaigns. #LI-CS1 Qualifications Bachelor’s degree in Marketing, Business, Computer Science, or related field. 3-5 years experience as a Lifecycle Specialist with expertise in CRM platforms and marketing automation tools. Strong understanding of customer lifecycle management, journey mapping, personalization, and segmentation. Understands core principles of marketing analysis, testing and optimization. Proficient in coding languages relevant to CRM development. Excellent analytical and problem-solving skills. Strong communication and collaboration skills. Detail-oriented with a focus on delivering high-quality results. Preferred: Certification in CRM or related field. Previous experience with Braze or similar CRM platforms. Familiarity with UX/UI principles. Experience with data analytics tools. Benefits In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include: Competitive pay Sick time plan that you can use to support you or your immediate families health Vacation accrual plan Opportunities for career growth 15% discount for you and one other family member in your household on all purchases made at Sprouts Flexible schedules Employee Assistance Program (EAP) 401(K) Retirement savings plan with a generous company match Company paid life insurance Contests and appreciation events throughout the year full of prizes, food and fun! Eligibility requirements may apply for the following benefits: Bonus based on company and/or individual performance Affordable benefit coverage, including medical, dental and vision Health Savings Account with company match Pre-tax Flexible Spending Accounts for healthcare and dependent care Company paid short-term disability coverage Paid parental leave for both mothers and fathers Paid holidaysaburns_sprouts12 hours agoActive Member II8Views1like0CommentsGlobal CRM Executive (FTC)
We are seeking a highly motivated and results-driven CRM Executive to join our team on a fixed-term contract basis. As CRM Executive at Indeed Flex, you will play a critical role in building and nurturing relationships with our Flexers. You will be responsible for creating and executing CRM campaigns to drive engagement, retention, and growth for both the UK and US. This role is perfect for someone who is passionate about customer experience and has a flair for data-driven marketing. This is a fixed term contract until the 31st of December 2024. Responsibilities & Duties Segment customer data to tailor communication and engagement strategies, ensuring personalized interactions. Create and execute email marketing campaigns, newsletters, and automated workflows. Collaborate with cross-functional teams, including marketing, sales, and product, to ensure alignment and consistency in customer communication. Continuously update and maintain the CRM database to ensure data accuracy and completeness. Identify opportunities for process improvement and system enhancements to streamline CRM operations. Measure and report on the effectiveness of CRM campaigns and initiatives, providing insights and recommendations for improvement. Stay up-to-date with industry trends and best practices in CRM to drive innovation and keep Indeed Flex competitive in the market. Requirements Experience in CRM and email marketing, preferably in a B2B or B2C context. Proficiency with CRM software and marketing automation tools (e.g., Salesforce, HubSpot, Mailchimp, preferably Braze). Strong analytical and data-driven mindset with the ability to translate data into actionable insights. Excellent written and verbal communication skills. Attention to detail and ability to manage multiple tasks simultaneously. Team player with the ability to collaborate effectively with cross-functional teams. Self-motivated and able to work independently. Experience in project management or demonstrated ability to effectively manage projects. Benefits £30,000 to £35,000 salary per annum 25 days holiday (pro rata) Hybrid/Flexible working model (Monday & Friday in London Office) Free lunch in office Cycle to work scheme Pension Private Medical Healthcare Dental Plan Discounted gym membership Day off on your birthday Regular team building events Perkbox - discounts and goodies on some of your favourite brands You’ll fit right in at Indeed Flex if: You’re a great communicator and highly collaborative. We’re best when we all pull in the same direction You don’t mind doing the work, whatever it is - you can see the impact at the end and you’re in it for the long haul Data is your heart and soul - you know you need it to drive you in the right direction You’re proactive and always willing to learn You can navigate the ambiguity and high levels of autonomy in a scale up environment - you know what we’re about and you want to be a part of it Click here to apply.Kevin_Rosales12 hours agoActive Member II6Views0likes0CommentsPhiture is hiring: CRM-experienced growth marketer (EMEA, Berlin/Remote)
Job listing: https://boards.eu.greenhouse.io/phiture/jobs/4361694101 Phiture is the agency behind the Mobile Growth Stack framework. We work with global brands including. LEGO, Adobe, HBO Max, Headspace, Paypal, UNIQLO, Lion Studios, Tripadvisor to drive measurable value for their businesses through solutions combing tech, data and cutting-edge services built around best-of-breed platforms like Braze. Although we're always developing and refining tech and AI to increase efficiency and impact, we believe that it's not only possible, but important to navigate an increasingly tech-enabled world without losing touch with what makes us — and our customers — human. We're looking for a AAA Braze-experienced growth marketer to help our customers build out automated, adaptive, personalized multi-channel lifecycle programs that deliver measurable impact. At Phiture, you'll learn more in 1 year than you would in 2-3 years in house. It's a fast-paced environment working alongside a team of experts with a drive for results and desire to hone their craft and build a career. If you're ready to take that step and come work with us in redefining growth marketing, please get in touch https://boards.eu.greenhouse.io/phiture/jobs/43616941014Views0likes0CommentsJunior CRM Manager at bonial (Berlin)
Location: Berlin Description: CRM at bonial is all about our users: our goal is to make sure we send the right message to the right user at the right time and to maximize their retention. By combining data and creativity we aim to create the perfect user journey in strong collaboration with the Product, Data, and Sales teams. Link:https://bonial.recruitee.com/o/junior-crm-managerFinn12 hours agoActive Member3Views0likes0CommentsSenior CRM Manager role at ITV
Location: London, White City Office (hybrid working) Description: Come join the amazing CRM Team at ITV.This role is responsible for operationally leading the planning and delivery of CRM activity with viewers covering all channels from emails, mobile notifications, and targeted VOD ads. Salary Range:£50,000 - £55,000 Apply here: https://itvjobs.referrals.selectminds.com/jobs/senior-crm-manager-3825?_ga=2.84786651.315695393.1721032357-895871660.1696771393aimee-caulfield12 hours agoActive Member4Views0likes0CommentsWant to send duplicate email but different user profiles.
Hey Guys, I have a scenario where I need to send multiple emails to the same user email in the same batch but want to keep a separate user profile (different custom attribute values for personalization). But Afaik, braze deduplicates at the send time, so only one email is delivered to a single email ID. use case for this is: let's say a user has 3 different insurance policies but uses the same email for all of them, so we need to send 3 different policy emails to a single email ID in the same batch. any suggestion?Ishwar_Patidar21 hours agoActive Member240Views0likes4CommentsUnsubscribed clicks
Hello, I would like know which users cliked on unsubscribed link in a specific message. I don't find how to make a segment to find this. It is possible? We know the numbers of clicks for each message but I would the users list. For exemple : in canva A, find the users which click on message 1 in the unsubscribed link. Best regards.FlorianGOrnika2 days agoActive Member267Views0likes4CommentsIn App Message to Android only devices
Just looking for a bit of guidance on how to isolate an IAM send to Android only devices. If a user was to have an Android phone & iPad tablet using the same user profile, how can I isolate the IAM send to only be viewed on the Android phone? All of the audience segmentation filters imply the IAM will fire on both devices?daveyps2 days agoActive Member129Views1like4Comments