inspiration
47 TopicsReferral Strategy
Hello Braze Community! I’m currently working on creating a referral strategy to drive new user acquisition through our most engaged users. I’d like to start a thread with all of you to gather inspiration and discuss different flows we could implement. So far, I’ve identified the following key moments: After a user gives a high rating in our review After a purchase Targeting our most engaged users After a user completes an “aha moment” in our app What do you think? Which strategies have you implemented to carry out a referral strategy. Best regards, Sergio10Views1like0CommentsForward utm parameters from landing page
Hi team -- We are now adopting landing pages in order to drive paid media to a lead capture form but want to be able to forward the utm parameters of the affiliate link that drove there so it continues to get the attribution. For example google vs. facebook vs. tiktok Is there a way you can think of for a Braze Landing Page to forward these utm parameters or capture them upon landing and pass them when a user subsequently gets redirected site? I can only think of doing it generic based on like utm_medium=affiliate but would prefer to give the right attribution to the right ad partner if that makes sense. One solution could be using a different landing page for each paid media partner but with a limit of 5 landing pages that seems not scalable or reasonable. Thanks friends :)23Views0likes0CommentsUsers marketing consent
Hi everyone, We're looking for ways to increase the number of contactable users. Some key actions we're considering include: A/B testing in the onboarding phase Ad hoc campaigns with in-app notifications for unsubscribed users Creating subscription groups (as we currently don't have any) Has anyone come across a successful case study on this? Or perhaps key metrics, like average user consent rates by industry, or useful websites for inspiration? We're struggling a bit with translating theory into practice, so any insights would be greatly appreciated. Many thanks in advance! Matteo99Views0likes6CommentsWhat is the best Braze feature that is underrated?
Talking to a lot of clients that come from other platforms I'm always surprised to see that sometimes the simplest of features can get them excited. "Send Campaign to users in their local time zone" gets a lot of praise. "Quiet hours" and pretty much everything time-related has been the biggest WINS that clients see.134Views4likes4CommentsS3 CURRENTS INTEGRATION
Just noticed there are two buttons, "Create new test current" and "create new current" which is greyed out. What is the difference between the two? and why is one of them greyed out? furthermore, I looked everywhere on the braze docs for what "Create New Test Current" is but cannot find anything.Solved45Views2likes2CommentsMedia Library Exporting URL Links?
Hi, just starting with braze, I uploaded a bulk of 50 images, now I require to export in bulk the url links, there isn't an option to perform this. or is there? Also is it possible to keep the original name of the file rather than it being renamed: checkmark.png is now called original.png it becomes difficult to identify at a glance in the html code which file is referring to, or am I missing something? https://cdn.braze.eu/appboy/communication/assets/image_assets/images/676387dbcadb6c0064bf8575/original.pngSolved42Views0likes3CommentsAudience Path through event properties
Hello community! I need your help to set up a Canvas Flow: Context: In our subscription we are customising the unsubscribe flow based on the reason. We register this reason as an event property of the event that triggers the flow ( subscription cancel complete). Problem: It does not find the way to direct the users in a flow or another depending on the property of the event, since the ''audience path'' tool does not allow to split by event property. How would you do it? I could do it through conditions and liquid, but the flows are not exactly the same for all properties/reason. Thank you very much!Solved108Views1like4CommentsNew Braze YouTube Resource!!
Hey everyone! I'm excited to share that my team at Covalent Marketing (a trusted Braze consulting and services company), has just launched a series of new YouTube videos... Braze Bites. These resources cover essential topics and practical use cases for Braze users at all levels, in quick digestible videos. Check them out, and let us know if you find any of the videos helpful—or if there are other topics you’d like to see us cover! https://www.youtube.com/@CovalentMarketing40Views2likes0CommentsAutomatic Campaign/Canvas Shutdown
Hello Braze Bonfire Community, i have the following question: we are currently evaluating the possibilities of an automatic campaign shutdown in the case of a data transfer error from our internal sources to braze. We have an alarm that notifies us if the data transfer to Braze fails. Currently, in this case, the Braze campaigns are manually stopped by the CRM Managers. But we would like to automate this process. All Braze campaigns/canvases should be automatically stopped at the alarm. Unfortunately Braze currently does not offer a suitable solution, but maybe you have an idea? Is there a suitable workaround to stop Campaigns/Canvases automatically in that special case? Thanks for your help!65Views1like3Comments