CRM Executive @ Chelsea FC
We have a new role launching within our digital marketing team to help harness the power of Braze and Segment (CDP) to develop and deliver our automation roadmap. You will be working across all areas of the club with the aim of maximising fan engagement. Please find the link here: https://uk.linkedin.com/jobs/view/crm-executive-braze-experience-required-at-chelsea-football-club-4331724525CRM Specialist at Dabble
Dabble is looking for a passionate Customer Engagement Specialist (US) to help bring our social Daily Fantasy Sports experience to life. In this role, you’ll create and execute engaging CRM campaigns across in-app, push, and email channels — building personalised journeys that delight our players and keep them coming back for more. You’ll collaborate with a creative, data-driven marketing team, using tools like Braze and Amplitude to craft communications that feel fun, fresh, and uniquely Dabble. We’re looking for someone with 2+ years of CRM experience, a knack for storytelling through data, and the ability to thrive in a fast-paced, startup-style environment. If you’re a team player who loves experimenting, innovating, and being part of a community that celebrates its wins together — apply today and join the Dabble crew!Hiring: Lead Product Manager, Member Communications at Personify Health
Hi Everyone! I'm Raven Wilson a Talent Partner at Personify Health and we are hiring for Lead Product Manager! You cand can apply here: Lead PM Communications Overview of the role This product role is focused on omni-channel communications to drive user enrollment, adoption, engagement, and retention throughout our Wellbeing and Health product lines. Engagement channels will include targeted email, SMS, and push notification campaigns leveraging Braze. This role requires collaboration across product management teams, coordination with engineering and data teams, as well as engaging with content and design. You are highly analytical and passionate about delivering high quality engaging experiences, and energized by working closely with smart, talented, and results-focused teammates in a highly interactive environment. You lead by using analytics, data, and research to identify opportunities that will drive engagement with our products, developing end-to-end experiences for these journeys, and measuring the effectiveness of your ideas via A/B testing. About you: 6+ years of experience with omni-channel communications; especially in the context of SAAS user communications, product communications, & product engagement. Minimum of 8 years of experience working in Product Management with at least 1-3 years as a Lead Product Manager. Ability to structure, manage, and coordinate multiple complex cross-functional projects and processes with multiple stakeholders at both senior and junior levels Possessing the maturity and capability to interact and influence across multiple levels in a global matrixed organization Natural collaborator, with excellent communication skills with customers, peers, colleagues and executives Self-starter with the ability to proactively identify opportunities and projects ·Experience using Braze Salary Range: $120-140,000 You cand can apply here: Lead PM CommunicationsHiring: Head of CRM (Jaja Finance, London)
About Jaja Jaja is an innovative UK based consumer finance business, leading initially with a digital credit card launched in 2018, and a pipeline of consumer finance solutions in the making. We are on a mission to redefine the consumer finance experience and liberate customers from needless complexity, wasted time and frustration. Or as we say it, Make Simple. We will delight our customers – making the customer experience simpler, more enjoyable, more intelligent – treating customers fairly and giving them more control of their money. About The Role This is a role for a technically focused CRM leader who thrives at the intersection of data, technology, and customer experience. You’ll architect and own the CRM ecosystem, designing scalable, automated journeys that respond to real-time customer behaviour and deliver measurable impact. You’ll be hands-on with our Braze platform, pushing the boundaries of what’s possible. Whether it’s launching a new lifecycle framework or debugging a complex campaign flow, you’ll be the go-to expert who combines strategic thinking with technical execution. You’ll work in a fast-paced environment where experimentation is encouraged and speed matters. Collaboration will be second nature, as you embed CRM logic deep into the customer experience. You’ll lead a technically capable team, mentoring them to build smarter, faster, and more personalised campaigns. This isn’t just about sending emails; it’s about building a CRM engine that drives growth, retention, and customer engagement at scale. Key responsibilities: Own the CRM architecture & strategy: Define and lead the technical CRM roadmap, ensuring scalable, automated, and data-driven lifecycle marketing across email, app, push, and in-app channels. Align CRM infrastructure with business growth (in particular the Lifecycle and Loyalty teams) and customer experience goals. Data-driven personalisation & segmentation: Leverage customer data models, event streams, and behavioural signals to build dynamic segmentation and real-time personalisation. Partner with Data and Analytics to unlock predictive capabilities and drive retention and LTV. Advanced Braze enablement: Act as the internal Braze expert, owning configuration, integrations, and advanced use cases (continued integration with our credit card platform, data warehouse, mobile apps, and backend systems via SDKs and APIs). Continuously explore and implement new Braze features to enhance campaign sophistication and automation. Gamification & behavioural design: Architect and deploy gamified CRM experiences using event-based triggers and progress mechanics. Drive repeat engagement and habit formation through smart, scalable design. Performance engineering & experimentation: Define and monitor CRM KPIs, build dashboards, and run rigorous A/B and multivariate tests. Use experimentation frameworks to optimise journeys, messaging, and channel mix. Cross-functional technical collaboration: Work closely with Product, Engineering, Data Ops, and Analytics to ensure CRM is deeply embedded in the tech stack. Influence data pipelines, event taxonomy, and customer state logic to support CRM use cases. Team leadership & technical mentorship: Lead and grow a technically capable CRM team. Provide hands-on support in campaign logic, data troubleshooting, and platform configuration. Foster a culture of curiosity, precision, and delivery. About You Proven CRM leader. You think and act like a founder – this means you own the tool and know that success is down to you and your team. Rolling your sleeves up and moving fast on high impact initiatives is what you enjoy. You’re a technical master – you thrive in creating technical solutions and integrations to deliver enhanced automation and personalisation capabilities. Preferably with Braze experience. Strong analytical mindset with experience in A/B testing, segmentation, and funnel analysis. Precision and attention to detail in campaign design and execution. Able to write and troubleshoot basic HTML, JSON, Liquid & JavaScript Desired Skills & Experience: Minimum 7 years of CRM experience
Seeking a Director of Lifecycle Marketing
Hey all - A customer I'm working with is looking for a Director of Lifecycle Marketing in Irving, TX or for the right candidate they are open to a remote employee. Job posting listed here, please email me directly at allison.shimer@braze.com or message me on LinkedIn. Thank you! AllieRetention and Lifecycle Manager at Too Good To Go
Help new users get started with Too Good To Go through meaningful communication along the user journey and turn them into lifelong brand advocates. More than one third of the food produced in the world is wasted. And that has a huge impact on the health of our planet, with 10% of greenhouse gas emissions coming from food waste! At Too Good To Go, we have an ambitious goal: To inspire and empower everyone to fight food waste together. We are the world's #1 app for fighting food waste. We work with thousands of restaurants and food retailers to make their surplus food available to local consumers. The magic of Too Good To Go has been expanding rapidly across Europe, the US, and Canada with over 483 million meals saved across 20 countries to date. We’re Proud Of What We’ve Achieved So Far, But Did We Mention The Issue Is Huge? We Are Expanding Our Team As We Speak. And That’s Where You Come In We’re looking for an exceptional Consumer Retention & Lifecycle Manager to join the Global Retention Team at Too Good To Go in Copenhagen. Your Mission As a Consumer Retention & Lifecycle Manager, you will take full ownership of CRM retention metrics within a dedicated funnel stage (e.g. onboarding and early adoption, repeat purchase, or reactivation and resurrection). Your work will directly influence how users experience our app, helping them move seamlessly through the journey and increasing long-term engagement. You will play a key role in building a coherent and engaging lifecycle experience across multiple funnel stages in close collaboration with other Consumer Retention Managers. Together, you will ensure that our automated communications form a unified and impactful journey that turns new users into loyal Too Good To Go advocates. Working closely with the Technical Lead, you will ensure the successful adoption of new CRM solutions within your funnel scope and provide input on future development needs to further unlock retention opportunities. You will also partner with Product Marketing to ensure new feature and product campaigns are flawlessly executed across CRM channels (email, in-app, push) and aligned to your funnel stage goals. The Consumer Retention Manager will be located in Copenhagen and reports directly to the Strategic Lead, Consumer Retention. Responsibilities Own CRM automations (email, push, in-app) from beginning to end (planning, execution, analysis, optimisation) for your funnel stage, communicating to +40mn users. Build and optimise lifecycle campaigns in close collaboration with other Consumer Retention Managers to create a seamless and coherent user journey across funnel stages. Drive retention by improving CRM automations for 20 countries, ensuring measurable impact on your funnel stage’s KPIs. Ensure adoption of new CRM solutions developed by the Technical Lead, and proactively voice requirements for future technical developments. Partner with Product Marketing to execute feature and product campaigns across CRM channels, tailored to your funnel stage. Plan, execute and analyse lifecycle optimisations through A/B and multivariate testing to continuously improve user engagement. Identify and test new touchpoints in the user journey that can be leveraged with CRM activities. Report campaign and funnel stage performance, synthesising takeaways for the Strategic Lead and wider leadership team. Ensure stellar representation of the brand across all CRM touchpoints. What We're Looking For Experience in CRM automation and user lifecycle marketing. Hands-on experience with a mobile engagement platform (e.g. Braze, Iterable, Clevertap, etc.). Experience working with product and tech teams to adopt and optimise automated CRM solutions. Strong understanding of testing frameworks (A/B and multivariate), reporting on results, and implementing learnings. Knowledge of personalisation tactics such as liquid logic/dynamic content. Previous experience in an app-based company preferred. Marketplace experience is a plus. Strong international mindset with solid business acumen. Proactive, adaptable, and comfortable in a fast-paced environment. Deep passion for food waste reduction and sustainability. Excellent written and verbal communication skills in English Our values We win together: Food waste is a big beast to fight. We believe in a #oneteam. We raise the bar: We always push for more. We work smart, smash barriers and elevate one another. We keep it simple: Our ambitions are bold but our solutions are simple. We build a legacy: We’re proud of the change we’re driving. We care: We always look out for each other. Caring is also about the way we do business. We do the right thing. What We Have To Offer A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role. Working alongside an international community of users, partners and 1,450+ colleagues across 19 countries that are on the same important mission. Personal and professional development opportunities in a fast-paced scale-up environment. An inclusive company culture where you can bring your authentic self to work A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care. Benefits WORK FLEXIBLY: Enjoy hybrid working from our great offices, at home or abroad. Extra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leave Health insurance and pension plans (subject to country of employment). Additional days off for significant life events CELEBRATE & SOCIALISE Regular social events like summer and winter parties. Coffee, snacks and fully-equipped kitchens. Get to know our community with a monthly free Surprise Bag Paid volunteer time through our Shareback volunteering programme Women in the Workplace, P.R.I.D.E., People of Colour and Functionally Diverse Employee Resource Groups How To Apply We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go. Submit your CV and Cover letter in English. Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging. A Movement for Everyone We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong. We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know. Apply here: https://www.linkedin.com/jobs/view/4293946187/?alternateChannel=search&eBP=NON_CHARGEABLE_CHANNEL&trk=d_flagship3_search_srp_jobs&refId=opjdUnClxyJsAQrUd%2BKP%2BA%3D%3D&trackingId=kKA8du8kKRy7aGvGNZlcbw%3D%3DAssociate Director of Retention at Too Good To Go
About the job Imagine if there was something we could all change today that would reduce global warming by 10%. That’s how much food waste contributes to the climate crisis, and yet we continue to waste over 40% of all the food produced in the world Our app connects consumers to surplus food from local restaurants and grocery stores, such as pastries, fresh produce, sushi and more, which would otherwise be thrown away to make room for the next batch of goods. Founded in 2016, we’ve saved over 497 million meals across 20 countries. We’re proud of what we’ve achieved so far and we’re just getting started. We’re looking for an multinationally experienced and exceptional Associate Director of Retention to lead the Global Retention Marketing Team at Too Good To Go. Your mission: As our Associate Director of Retention, you will own the global lifecycle marketing vision and strategy, driving user activation, engagement, retention, and reactivation across all segments and geographies. You’ll set the strategic direction for how we connect with users throughout their journey, ensuring that lifecycle marketing is a growth engine for the business. This role is both highly strategic and deeply cross-functional. You’ll partner with product, data, operations and other marketing teams to create seamless and personalised experiences, while leading a high-performing team to execute with excellence. You’ll be expected to bring commercial acumen, data-led decision making, and creative leadership to scale our marketing retention efforts globally. Responsibilities include: Evolve our global marketing retention strategy and infrastructure across B2C and B2B in order to maximise customer and supplier LTV. Own segmentation and personalisation strategies, ensuring global frameworks are scalable while flexible enough to adapt to local markets. Lead, inspire, and grow the marketing retention team, currently including five lifecycle managers and one CRM campaign manager across both B2C and B2B Translate company and marketing OKRs into clear quarterly project roadmaps with measurable goals and direct contribution to performance KPIs. Establish a strong test-and-learn culture, driving structured experimentation to continuously optimise lifecycle journeys and adhoc campaigns across both B2C and B2B. Partner with the Product and Data teams to ensure our martech and data infrastructure enables best-in-class personalisation and targeting. Champion CRM as a growth lever, ensuring lifecycle strategies are tied directly to commercial outcomes. Optimise global CRM adhoc campaign execution processes, balancing scalable global frameworks with market-level needs. Develop and maintain CRM playbooks and best practices, ensuring consistency and scalability of lifecycle initiatives. Review and continuously optimise retention measurement infrastructure, working closely with the data team to ensure tracking and analytics are robust, scalable, and aligned with strategic goals across both B2C and B2B. Act as the voice of retention marketing at the leadership level, influencing business strategy with data-driven insights and advocating for the customer across teams. Requirements: Fantastic proven track record in retention, lifecycle marketing or CRM. Preferably in a global or multi-market environment. Proven experience leading full-funnel CRM/ retention function. Relentlessly driven by data, thrives on dissecting performance metrics, spotting patterns and turning insights into experimentation hypotheses. Strong leadership experience, including managing multiple team members across different focus areas (e.g. lifecycle and campaign, B2C and B2C). Proven ability to design and scale segmentation-led lifecycle strategies that drive measurable outcomes. Excellent understanding of behavioral triggers, user journey design, and audience segmentation for targeting and personalisation. Highly collaborative mindset with experience working cross-functionally with product, data and operation teams. Skilled at balancing long-term strategy with short-term project delivery. Strong project manager with an ability to move quickly without dropping quality. Experience with Braze, Iterable, Clevertap, Salesforce or similar CRM platforms. Bonus: Experience from a similar role in a scale-up business environment. Our values We win together: Food waste is a big beast to fight. We believe in a #oneteam. We raise the bar: We always push for more. We work smart, smash barriers and elevate one another. We keep it simple: Our ambitions are bold but our solutions are simple. We build a legacy: We’re proud of the change we’re driving. We care: We always look out for each other. Caring is also about the way we do business. We do the right thing. What we have to offer A rare opportunity to work in a social impact company (and certified B Corporation!) where you can see real and tangible impact in your role. Working alongside an international community of users, partners and 1,500+ colleagues across 20 countries that are on the same important mission. Personal and professional development opportunities in a fast-paced scale-up environment. An inclusive company culture where you can bring your authentic self to work A strong, values-driven team culture where we celebrate successes and socialise with colleagues that care. Benefits WORK FLEXIBLY: Enjoy hybrid working from our great offices, at home or abroad. Extra parental leave and days off beyond local legislation and the option to take an extra week of unpaid leave Health insurance and pension plans (subject to country of employment). Additional days off for significant life events CELEBRATE & SOCIALISE Regular social events like summer and winter parties. Coffee, snacks and fully-equipped kitchens. Get to know our community with a monthly free Surprise Bag Paid volunteer time through our Shareback volunteering programme Women in the Workplace, P.R.I.D.E., People of Colour and Functionally Diverse Employee Resource Groups How to apply We take recruitment very seriously, so please carefully read everything we have written above. Please also check our website and international media in order to get a good overview of Too Good To Go. Submit your CV and Cover letter in English. Please note that we only accept applications coming through our platform. No CV or Cover Letter will be accepted by email or LinkedIn direct messaging. A Movement for Everyone We want to inspire and empower everyone to fight food waste together. With that mission, it’s only natural that we want to build a diverse and inclusive team of highly capable individuals who are passionate about doing things in a better way. We strongly believe we all excel and are more creative when we’re allowed to be ourselves, and we’re committed to a culture where all of us belong. We are an equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need. If you need reasonable accommodation at any point in the application or interview process, please let us know. Apply here: https://www.linkedin.com/jobs/view/4305329361/?alternateChannel=search&trk=d_flagship3_company&refId=fVVOW%2FBgviCJOlu%2F2RO4oQ%3D%3D&trackingId=4Rw%2BnywdguDSpA7ab7juRA%3D%3D
Open role: Senior Marketing Specialist, Lifecycle & Email Marketing (Exclusive Resorts)
Apply Here What You’ll Do Bring personalization to life. Build and deploy customized campaigns using Braze and Moveable Ink that drive acquisition, engagement, and conversion. Think beyond the campaign. Design pre- and post-trip journeys that feel seamless, useful, and on-brand—automations that don’t feel automated. Manage integrations across the journey. Use Salesforce and Braze to connect the dots across lifecycle moments, aligning marketing efforts with CRM data and reporting. Refine acquisition and conversion paths. Monitor and optimize the public website with a focus on personalization and entry-point strategy. Expand our messaging ecosystem. Drive SMS and IAM personalization strategies that nurture leads and accelerate decisions. Support asset utilization. Partner with content and creative teams to make sure everything we build works harder, across every channel. Drive smarter decisions. Monitor engagement across lifecycle touchpoints and support ongoing testing, segmentation, and optimization. Ensure flawless execution. Oversee QA across campaigns—testing rendering, dynamic content, and personalization logic to guarantee polished, on-brand delivery. Safeguard compliance. Maintain suppression lists and ensure all outbound campaigns meet CAN-SPAM, GDPR, and accessibility standards. Turn data into decisions. Build and interpret reporting dashboards to measure lifecycle performance, uncover insights, and guide optimization. Orchestrate campaign flow. Manage campaign calendars and coordinate across creative, content, and legal to keep projects on time and on strategy. What You Bring Fluency in personalization tools that turn data into dynamic messaging. Hands-on experience with Braze, Salesforce CRM, Salesforce Marketing Cloud and Moveable Ink. (Bonus points for Optimizely experience.) Familiarity with reporting dashboards, audience segmentation, and journey mapping. A collaborative mindset—comfortable working in Figma, Asana, syncing with design, and helping creative come to life in-market. Familiarity with HTML, CSS, and Liquid (or similar) for email and dynamic content personalization. Why Exclusive Resorts Because this isn’t just about marketing software. It’s about designing personalized, intuitive, and meaningful experiences for our Members—the kind that feel less like a push and more like a well-timed nudge. Here, personalization isn’t a buzzword—it’s how we help families make the most of their time together.
