Director of Lifecycle - NYC based

We’re hiring a Director of Lifecycle Marketing to lead retention, engagement, and CRM across a new brand disrupting the telehealth space (Brand 3). You’ll play a key role in maximizing LTV and loyalty through data-driven programs that guide users from acquisition to advocacy.

About ODDITY

ODDITY is a consumer-tech company that builds and scales digital-first brands to disrupt offline-dominated categories. In under five years, we’ve launched two of the fastest-growing online beauty brands in the U.S.—IL MAKIAGE and SpoiledChild.
IL MAKIAGE surpassed $300M in revenue with over 40M users in just four years. SpoiledChild, launched in early 2022, is scaling even faster. In 2023, ODDITY became a publicly traded company valued at over $2B and was named a TIME100 Most Influential Company.
Our success comes from combining a performance-driven culture with breakthrough tech and product innovation. We’ve invested heavily in AI, data science, computer vision, and biotech to identify unmet needs and build solutions. Our proprietary computer vision technology captures hyperspectral wavelengths beyond human vision, and our acquisition of Revela—a biotech startup using AI for molecule discovery—brings proprietary ingredients to the beauty and wellness space.

What You’ll Do

What We’re Looking For

5+ years of experience in lifecycle/retention/CRM, ideally in DTC, telehealth, or gaming
Proven success in driving LTV through full-funnel lifecycle programs
Expertise in tools like Braze, Iterable, Klaviyo, or similar platforms
Strong analytical mindset—confident in cohorts, funnels, and segmentation
Passion for skincare, wellness, and customer-first thinking
A builder’s mindset—you thrive in zero-to-one environments
Highly collaborative across product, tech, marketing, and data
Independent, proactive, and fast-moving

To apply: Email Tom Feingersh at tomf@oddity.com

Published 5 days ago

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