Spam folder
Hi everyone,
Nice to meet you 🙂
I'm new on Braze and still learning how to use it. I have a question for you :
The spam rate : it's the number of people declaring that email is a spam, right ?
How about knowing the number of people who received the email within their spam folder without doing any action ?
Thanks a lot for your help
Julie
Hey JulieMichelot
The spam reporting in Braze is inclusive of user actions and inboxes defining as spam without user input.Some definitions in Braze docs here: https://www.braze.com/docs/user_guide/message_building_by_channel/email/reporting_and_analytics/email_reporting/#message-performance
If you're looking to get deeper insights I'm also a fan of using Microsoft SNDS and Google Postmaster
