Sr. CRM Specialist, Lifecycle Marketing
https://jobs.sprouts.com/jobs/287598?lang=en-us Overview of Responsibilities Develop and implement comprehensive customer lifecycle strategies aligned with business goals. Lead the end-to-end development of customer lifecycle journeys, from wireframing to testing and deployment. Create user-friendly wireframes and iterate based on feedback and evolving requirements. Utilize CRM platforms and coding languages to ensure the technical feasibility of journeys. Analyze customer data to optimize journeys and drive data-driven improvements. Collaborate with internal teams to align CRM strategies with overall business objectives. Conduct A/B testing and continuously optimize customer journeys for engagement and conversion. Familiarity working across all digital channels: Email, SMS, Push, In-app messages, and Content Card channels. Partner with Data and Analytics partners and implement personalization strategies to tailor customer interactions based on preferences and behaviors. Develop segmentation models for targeted and effective communication strategies. Support CRM team for additional QA and CRM support for day to day campaigns. #LI-CS1 Qualifications Bachelor’s degree in Marketing, Business, Computer Science, or related field. 3-5 years experience as a Lifecycle Specialist with expertise in CRM platforms and marketing automation tools. Strong understanding of customer lifecycle management, journey mapping, personalization, and segmentation. Proficient in coding languages relevant to CRM development. Excellent analytical and problem-solving skills. Strong communication and collaboration skills. Detail-oriented with a focus on delivering high-quality results. Preferred: Certification in CRM or related field. Previous experience with Braze or similar CRM platforms. Familiarity with UX/UI principles. Experience with data analytics tools. Benefits In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include: Competitive pay Sick time plan that you can use to support you or your immediate families health Vacation accrual plan Opportunities for career growth 15% discount for you and one other family member in your household on all purchases made at Sprouts Flexible schedules Employee Assistance Program (EAP) 401(K) Retirement savings plan with a generous company match Company paid life insurance Contests and appreciation events throughout the year full of prizes, food and fun! Eligibility requirements may apply for the following benefits: Bonus based on company and/or individual performance Affordable benefit coverage, including medical, dental and vision Health Savings Account with company match Pre-tax Flexible Spending Accounts for healthcare and dependent care Company paid short-term disability coverage Paid parental leave for both mothers and fathers Paid holidays
Senior Application Consultant
VML MAP are one of the world's leading agencies within marketing operations, and we are specialized in CRM, loyalty programs and marketing automation, working with some of the biggest clients! We are looking for a skilled Senior Application Consultant to join our team. Why this role is exciting: Be a pioneer:We're at an exciting stage with Braze, having laid the groundwork and now poised for significant growth. You'll play a key role in shaping our Braze practice and expanding its impact across the business. End-to-end ownership:Go beyond building automations and journeys. You'll dive deep into data, events, real-time ingestions, and Braze administration, gaining a comprehensive understanding of the platform and its capabilities. Direct impact: Your work will directly influence how we launch marketing campaigns at scale, optimizing efficiency and effectiveness for both marketers and operations specialists.
Opportunity: Braze Specialist/Expert at SkinVision in Amsterdam/Remote
SkinVision is on the lookout for a Braze Specialist/Expert to help us elevate our consumer engagement efforts. We’re looking for someone who can start immediately to assist with a mini-project focused on optimizing our engagement campaigns.
CRM Manager - London or Paris Based
Hi Everyone, I am working with a prospective new client who is looking for a CRM Manager to help stand up and manage Braze. I cannot post their name due to compliance but if you are interested, please let me know and I will share the details and put you in touch. They are a VC funded startup in the FinTech/Crypto space that is mobile based and looking to leverage Braze for Push, IAM and Email. Thanks!Marketing Automation and Email Analyst
Apply here: https://fairstone.wd3.myworkdayjobs.com/en-US/FairstoneCareers/job/Sr-Analyst--Marketing-Automation-and-Email_R21627 Location: Toronto, Canada 🇨🇦 At Fairstone, our culture isbuilton strong values and leadership principles that definethe expectations we have for working together and with our customers. We help Canadians find the right solution to meet their needs with a variety of products and services. Our values and principles guide the actions we take to ensure our customers get the best experience possible. Be part of our talented and growing team! We are currently looking for an Analyst, Marketing (Automation and Email), to join our team, reporting to the Director, Digital Marketing. As an Analyst, Marketing (Automation and Email) will play a crucial role in driving customer engagement and retention across our diverse portfolio, including Fairstone Bank, Fairstone, EdenPark, and Fig. In this role, you will be responsible for executing day-to-day B2C Marketing Automation operations, including promotional email campaigns, transactional email campaigns, performance measurement, and reporting. You will stay abreast of industry trends and collaborate with internal partners to enhance and optimize campaign performance. The ideal candidate is a data-driven analytical thinker with a proven track record of deploying large-scale B2C email campaigns. "Be a part of our inclusive workplace where diverse perspectives drive innovation and excellence." WHY JOIN US? BECAUSE WE ARE PROUD TO BE One ofMontreal's Top Employers for 2024 for the fourth consecutive yearby the editors ofCanada's Top 100 Employers. WE OFFER: Work-Life Balance: Our 37.5-hour workweek and hybrid model (3 days in-office) promote a healthy balance. Wellness: Tailored well-being solutions available 24/7. Time Off: Minimum 15 paid vacations, 6 wellness days, with federal holidays. Community Support: Paid Volunteer Day to give back to your community. Retirement Planning: Employee and employer contribution pension plan, plus the Fairstone Retirement Savings Plan Education: Tuition reimbursement program covering expenses up to $3,000 per year. Development: Access to Fairstone Academy for comprehensive training and skill development. Employee discounts: Exclusive access to discounted products and services, including car insurance, hotels, attractions, movies, gym memberships, and more. WHAT WILL YOU WORK ON? Execute Marketing Automation strategies and tactics to drive customer acquisition through cross-selling and retention Build and execute promotional email campaigns, identify opportunities for optimization, including customer segmentation strategies Implement A/B testing strategies to enhance campaign performance Conduct thorough testing and QA for all marketing automation and email campaign activities Collaborate with the Analytics team to implement email personalization strategies, tailoring customer interactions based on preferences and behaviour Evaluate program performance, analyze reports, and identify trends and opportunities to optimize customer engagement Troubleshoot and resolve delivery issues with internal and external teams Assists the Marketing Automation specialist in developing new experiences and customer journeys Co-own prioritization planning for new email requests and maintain ongoing documentation processes as business needs evolve Create and deliver reports on email marketing initiatives to key stakeholders Regularly identify and incorporate trends and best practices from leading brands to benefit Fairstone’s growth Cross-functionally coordinate with Creative, Content, Brand, Product, Analytics and other departments as needed WHO ARE WE LOOKING FOR Bachelor’s degree or College diploma in Marketing, Business, or related field 2+ years of experience in digital marketing, with a proven track record of executing successful marketing automation and email campaigns Experience with Braze preferred or one of the following: Marketo, Salesforce Marketing Cloud, Iterable, SAP, HubSpot and/or any leading customer engagement platforms Familiarity with HTML, CSS and Liquid Syntax is a plus Experience in managing and executing B2C email campaigns Experience in systematically testing and ensuring the quality, accuracy and effectiveness of email campaigns Experience in planning and executing customer journey maps, tracks, and triggers Excellent project management and organizational skills, with the ability to manage multiple projects and tight deadlines independently while ensuring accuracy, efficiency and quality Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams. Strong analytical skills, attention to detail, solid business acumen, and effective problem-solving abilities. Superior oral and written communication skills. Financial services industry background is an asset. French language skills are an asset. ** Internal job title: Sr. Analyst, Digital Marketing**CRM Executive Role - Hybrid (Some Glasgow Office Attendance Required)
Hi Everyone, a prospective Braze customer we are in a late stage deal with is looking an end user/practitioner who can work hybrid with a few days of travel to their Glasgow office per week. Posting Please let me know if you are interested and I can connect you!Lifecycle Marketing Lead at Getyourguide
We’re looking for a customer-centric and data-driven Senior CRM Manager to develop new and optimize existing multi-channel campaigns that drive customer activation, engagement and retention. If you want to shape and scale a core strategic area while creating a lot of value for both the business and our customers, read on. This role is both strategic and operational, requiring the development of a multi-quarter roadmap while ensuring high-quality and timely delivery of day-to-day operations. You will play a pivotal role in building our global customer communications strategy and significantly increasing customer lifetime value. To achieve this, you will collaborate with our Analytics, Brand, Content, and Tech teams, and be responsible for identifying, exploring, and operating communication strategies across various channels, devices, markets, and customer segments. Interested? Check out and apply here https://grnh.se/e9fffd5c1usTechnical Lifecycle Marketing Manager @ Quizlet
Hey all! Our team is looking for an experienced technical marketer to execute personalized campaigns in Braze using segmentation, liquid logic, connected content, canvas flows, etc. If you think you or someone you know might be a good fit, we would love to chat with you! Salary range: $120,000 - $140,000 https://jobs.lever.co/quizlet-2/9c6afe50-b386-490c-9aeb-4e53199236d9
Manager, Digital CRM
Key Responsibilities Lead Braze CRM implementation across European markets, focusing on promoting the league’s membership proposition EuroLeague ID, Fantasy Challenge, and the D2C streaming OTT product EuroLeague TV, whilst keeping Branding Guidelines and Tone of Voice. Oversee automated marketing flows and triggers. Ensure database quality management and foster database growth. Set KPIs and report on digital and direct marketing performance. Adopt a Test & Learn approach to ensure maximum effectiveness of currently live activity. Design, and execute new innovative CRM campaigns, continuously measuring performance, conducting rigorous A/B testing, and optimizing communications across channels. Serve as a CRM expert, advocating for best practices and staying abreast of innovative opportunities. Map customer journeys, analyze touchpoints, and strive for exceptional commercial campaign performance. Ensure that every communication we send is timely, relevant and engaging, using personalization where possible and always thinking about creating good outcomes for our fans. Work with various departments, especially the Sponsorship Team, to launch personalized CRM campaigns for our portfolio of key sponsors & partners Overview the quality of the data in our CDP (we use mParticle) Job Requirements 2 or more years’ experience in CRM or Direct Marketing roles at a mid-level (Senior Executive, Campaign Manager, CRM Specialist, CRM Consultant). Must hold EU nationality or possess a valid residency/work permit for Spain. Experience using Braze, or a similar Customer Engagement Platform like Bloomreach, including ideating, building and deploying lifecycle marketing campaigns with a high degree of personalization (Liquid logic knowledge is a plus). Experience using mParticle, or a similar Customer Data Platform like Segment or Tealium, including troubleshooting. Ability to communicate how tools work and their outputs to non-technical people. Technically proficient; while developer skills are not required, understanding digital ecosystem architecture and having sufficient HTML and CSS skills for building marketing emails is necessary. Advanced level of data visualization skills and experience in tools such as Tableau, Qlikview, PowerBI. We use Tableau, led by our Business Intelligence & Analytics team (BIA). Excellent digital vendor management skills, with the ability to interact effectively with senior digital stakeholders. Advanced level of English language. Proactive self-starter, team player, and strong communicator with a keen interest in advancing within the sports business industry. Excellent analytical and problem-solving skills. That means being able to parse the 2% of insight signals from the 98% of noise in the data Excellent time management skills and good at working in a fast-paced environment Comfortable with M365 suite of software, in particular use of Excel and PowerPoint Role Summary The ideal candidate will possess a strategic mindset, deep understanding of Marketing Technologies, and a track record of implementing successful CRM strategies to enhance customer engagement, loyalty & retention, and satisfaction. Job Benefits Join a company with a nice work environment and solid sports values and culture. Competitive salary Help in adapting to the advantages of living in the Mediterranean capital of Barcelona through our comprehensive Onboarding program Join a company who innovates to maximise our positive impact on our employees, in the communities and on the sports environment Enjoy working every day in the basketball world, in Euroleague Basketball, the company who manage the European Basketball competition Flexible working hours as a result of our objective-oriented and autonomy philosophy and also in Summer take advantage of our summer intensive working hours of 9:00 to 15:00. Subscription-based gym with a reduced price, including yoga classes and physiotherapy sessions in the office. Healthy mind and healthy body. Reduced price in a private health insurance policy Enjoy health benefits like organic fruit everyday Professional development without limits in a passionate team that really want to change the world. Be part of a family team where team building is our priority Staff might be required to travel Take part in creating company HR policy. Your feedback is always valued! Euroleague is a Baby friendly company: We help with Nursery expenses by reducing your so that we can have a better work-life balance Integral payroll payment in case of withdrawal.
