Sr. CRM Specialist, Lifecycle Marketing
https://jobs.sprouts.com/jobs/287598?lang=en-us Overview of Responsibilities Develop and implement comprehensive customer lifecycle strategies aligned with business goals. Lead the end-to-end development of customer lifecycle journeys, from wireframing to testing and deployment. Create user-friendly wireframes and iterate based on feedback and evolving requirements. Utilize CRM platforms and coding languages to ensure the technical feasibility of journeys. Analyze customer data to optimize journeys and drive data-driven improvements. Collaborate with internal teams to align CRM strategies with overall business objectives. Conduct A/B testing and continuously optimize customer journeys for engagement and conversion. Familiarity working across all digital channels: Email, SMS, Push, In-app messages, and Content Card channels. Partner with Data and Analytics partners and implement personalization strategies to tailor customer interactions based on preferences and behaviors. Develop segmentation models for targeted and effective communication strategies. Support CRM team for additional QA and CRM support for day to day campaigns. #LI-CS1 Qualifications Bachelor’s degree in Marketing, Business, Computer Science, or related field. 3-5 years experience as a Lifecycle Specialist with expertise in CRM platforms and marketing automation tools. Strong understanding of customer lifecycle management, journey mapping, personalization, and segmentation. Proficient in coding languages relevant to CRM development. Excellent analytical and problem-solving skills. Strong communication and collaboration skills. Detail-oriented with a focus on delivering high-quality results. Preferred: Certification in CRM or related field. Previous experience with Braze or similar CRM platforms. Familiarity with UX/UI principles. Experience with data analytics tools. Benefits In addition to a rewarding career, Sprouts offers a comprehensive program to help support you and your family. These programs include: Competitive pay Sick time plan that you can use to support you or your immediate families health Vacation accrual plan Opportunities for career growth 15% discount for you and one other family member in your household on all purchases made at Sprouts Flexible schedules Employee Assistance Program (EAP) 401(K) Retirement savings plan with a generous company match Company paid life insurance Contests and appreciation events throughout the year full of prizes, food and fun! Eligibility requirements may apply for the following benefits: Bonus based on company and/or individual performance Affordable benefit coverage, including medical, dental and vision Health Savings Account with company match Pre-tax Flexible Spending Accounts for healthcare and dependent care Company paid short-term disability coverage Paid parental leave for both mothers and fathers Paid holidays
Senior Application Consultant
VML MAP are one of the world's leading agencies within marketing operations, and we are specialized in CRM, loyalty programs and marketing automation, working with some of the biggest clients! We are looking for a skilled Senior Application Consultant to join our team. Why this role is exciting: Be a pioneer:We're at an exciting stage with Braze, having laid the groundwork and now poised for significant growth. You'll play a key role in shaping our Braze practice and expanding its impact across the business. End-to-end ownership:Go beyond building automations and journeys. You'll dive deep into data, events, real-time ingestions, and Braze administration, gaining a comprehensive understanding of the platform and its capabilities. Direct impact: Your work will directly influence how we launch marketing campaigns at scale, optimizing efficiency and effectiveness for both marketers and operations specialists.
CRM Manager - London or Paris Based
Hi Everyone, I am working with a prospective new client who is looking for a CRM Manager to help stand up and manage Braze. I cannot post their name due to compliance but if you are interested, please let me know and I will share the details and put you in touch. They are a VC funded startup in the FinTech/Crypto space that is mobile based and looking to leverage Braze for Push, IAM and Email. Thanks!
Braze CRM consultant
Job Title: Braze CRM Consultant Location: London ideally Job Type: Full time About the Role: We are seeking a highly skilled Braze CRM Consultant to join our team and support the implementation and optimization of customer engagement strategies through Braze. The ideal candidate will have strong experience in customer relationship management (CRM) systems, specifically Braze, with a good grasp of Liquid scripting and html. You will work closely with data and engineering teams to design personalized customer journeys, manage large data sets, and drive high-impact campaigns. Key Responsibilities: Braze Campaign Management: Design, build, and manage customer journeys, campaigns, and automated messaging workflows within the Braze platform. Good knowledge of catalogues and braze promotion codes is also a plus. Personalization & Dynamic Content: UseLiquid scriptingto create personalized and dynamic content across emails, push notifications, in-app messages, and content cards. Building of email template: Develop and edit drag and drop templates for email and other messaging channels, good knowledge of html is a plus. Data Analysis & Segmentation: Work with large data sets to create custom segments based on customer behavior, demographics, and other attributes for targeted messaging. SQL Queries: Write basic SQL queries to extract and analyze data for campaign optimization, reporting, and decision-making. A/B Testing & Optimization: Implement A/B tests to optimize campaign performance, improve open rates, conversion rates, and other KPIs. Collaboration: Collaborate with data, product, and development teams to understand business goals and translate them into actionable CRM strategies within Braze. Reporting & Insights: Monitor and report on campaign performance, providing actionable insights to stakeholders to continuously improve engagement strategies. Troubleshooting: Identify and resolve any issues related to CRM campaigns, email rendering, or data integration. Key Qualifications: Proven experience working with Brazeor similar marketing automation software i.e iterable. Proficiency inLiquid scriptingto deliver personalized and dynamic messaging. Good working knowledge ofHTMLandCSS, and experience using drag & drop templates. Basic understanding ofSQLfor querying large data sets and generating insights. Experience working withlarge data setsto build effective customer segmentation and personalized experiences. Familiarity withA/B testingand best practices for campaign optimization. Strong analytical skills to interpret data and make informed recommendations. Ability to manage multiple projects simultaneously and meet tight deadlines. Excellent communication and collaboration skills, with the ability to work cross-functionally. Nice-to-Have: Familiarity with customer engagement strategies such as lifecycle marketing, retention, and acquisition tactics. Experience using Postman for API testing and integration. Familiarity with webhooks in Braze for triggering external actions and manipulating data. Why Join Us?: • Flexible working environment with opportunities for professional growth. • Competitive salary and benefits package.Marketing Automation and Email Analyst
Apply here: https://fairstone.wd3.myworkdayjobs.com/en-US/FairstoneCareers/job/Sr-Analyst--Marketing-Automation-and-Email_R21627 Location: Toronto, Canada 🇨🇦 At Fairstone, our culture isbuilton strong values and leadership principles that definethe expectations we have for working together and with our customers. We help Canadians find the right solution to meet their needs with a variety of products and services. Our values and principles guide the actions we take to ensure our customers get the best experience possible. Be part of our talented and growing team! We are currently looking for an Analyst, Marketing (Automation and Email), to join our team, reporting to the Director, Digital Marketing. As an Analyst, Marketing (Automation and Email) will play a crucial role in driving customer engagement and retention across our diverse portfolio, including Fairstone Bank, Fairstone, EdenPark, and Fig. In this role, you will be responsible for executing day-to-day B2C Marketing Automation operations, including promotional email campaigns, transactional email campaigns, performance measurement, and reporting. You will stay abreast of industry trends and collaborate with internal partners to enhance and optimize campaign performance. The ideal candidate is a data-driven analytical thinker with a proven track record of deploying large-scale B2C email campaigns. "Be a part of our inclusive workplace where diverse perspectives drive innovation and excellence." WHY JOIN US? BECAUSE WE ARE PROUD TO BE One ofMontreal's Top Employers for 2024 for the fourth consecutive yearby the editors ofCanada's Top 100 Employers. WE OFFER: Work-Life Balance: Our 37.5-hour workweek and hybrid model (3 days in-office) promote a healthy balance. Wellness: Tailored well-being solutions available 24/7. Time Off: Minimum 15 paid vacations, 6 wellness days, with federal holidays. Community Support: Paid Volunteer Day to give back to your community. Retirement Planning: Employee and employer contribution pension plan, plus the Fairstone Retirement Savings Plan Education: Tuition reimbursement program covering expenses up to $3,000 per year. Development: Access to Fairstone Academy for comprehensive training and skill development. Employee discounts: Exclusive access to discounted products and services, including car insurance, hotels, attractions, movies, gym memberships, and more. WHAT WILL YOU WORK ON? Execute Marketing Automation strategies and tactics to drive customer acquisition through cross-selling and retention Build and execute promotional email campaigns, identify opportunities for optimization, including customer segmentation strategies Implement A/B testing strategies to enhance campaign performance Conduct thorough testing and QA for all marketing automation and email campaign activities Collaborate with the Analytics team to implement email personalization strategies, tailoring customer interactions based on preferences and behaviour Evaluate program performance, analyze reports, and identify trends and opportunities to optimize customer engagement Troubleshoot and resolve delivery issues with internal and external teams Assists the Marketing Automation specialist in developing new experiences and customer journeys Co-own prioritization planning for new email requests and maintain ongoing documentation processes as business needs evolve Create and deliver reports on email marketing initiatives to key stakeholders Regularly identify and incorporate trends and best practices from leading brands to benefit Fairstone’s growth Cross-functionally coordinate with Creative, Content, Brand, Product, Analytics and other departments as needed WHO ARE WE LOOKING FOR Bachelor’s degree or College diploma in Marketing, Business, or related field 2+ years of experience in digital marketing, with a proven track record of executing successful marketing automation and email campaigns Experience with Braze preferred or one of the following: Marketo, Salesforce Marketing Cloud, Iterable, SAP, HubSpot and/or any leading customer engagement platforms Familiarity with HTML, CSS and Liquid Syntax is a plus Experience in managing and executing B2C email campaigns Experience in systematically testing and ensuring the quality, accuracy and effectiveness of email campaigns Experience in planning and executing customer journey maps, tracks, and triggers Excellent project management and organizational skills, with the ability to manage multiple projects and tight deadlines independently while ensuring accuracy, efficiency and quality Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams. Strong analytical skills, attention to detail, solid business acumen, and effective problem-solving abilities. Superior oral and written communication skills. Financial services industry background is an asset. French language skills are an asset. ** Internal job title: Sr. Analyst, Digital Marketing**CRM Executive Role - Hybrid (Some Glasgow Office Attendance Required)
Hi Everyone, a prospective Braze customer we are in a late stage deal with is looking an end user/practitioner who can work hybrid with a few days of travel to their Glasgow office per week. Posting Please let me know if you are interested and I can connect you!Senior CRM Manager - APAC (in Singapore)
The CRM team at Wise is growing and we're looking for a Sr. CRM Manager to lead and mentor a growing team of CRM professionals in Singapore. They'll work closely with technical and non-technical stakeholders (Marketers, Growth Managers, Product Managers, UX Researchers, Engineers, Designers, Analysts etc.) to develop and manage our CRM strategy for our APAC customers. The ideal candidate is a mid-senior CRM professional with strong knowledge on segmentation, lifecycle management and stakeholder management. A strong track record of successful cross-channel initiatives where you were in charge of the end-to-end process of planning, developing and implementing customer-centric campaigns is equally a must. Knowing Braze and coming from a product-driven environment won't hurt either :D We know this is not just about what we look for, but also what we offer in return. You'll join a team of 20+ really strong CRM professionals where every single one of us is always keen to share our knowledge and experience. There's of course other perks like flexible working, 90 days each year to work from anywhere in the world, RSUs (actual shares!), private medical insurance, 6 weeks paid sabbatical after 4 years at Wise (on top of your annual leave) and many others. All the info you need is here, but if you have more questions or want to chat, feel free to reply in this thread.CRM Manager - B2B (in London)
The CRM team at Wise is growing and we're looking for a CRM Manager to help us take our B2B comms to the next level. You'll work closely with technical and non-technical stakeholders (Marketers, Growth Managers, Product Managers, UX Researchers, Engineers, Designers, Analysts etc.) to develop and manage our CRM strategy for our Business customers. The ideal candidate is a mid-level CRM professional with strong knowledge of segmentation, lifecycle management and stakeholder management for business customers. A strong track record of successful cross-channel initiatives where you were in charge of the end-to-end process of planning, developing and implementing customer-centric campaigns is equally a must. Knowing Braze and coming from a product-driven environment won't hurt either :D We know this is not just about what we look for, but also what we offer in return. You'll join a team of 20+ really strong CRM professionals where every single one of us is always keen to share our knowledge and experience. We're also spread across 4 offices: London, Tallinn, Austin and Singapore so the breadth of perspectives and experience is really unmatched. The salary band for this role is also transparent and we're offering between £44-£60k per year. There's of course other perks like flexible working, 90 days each year to work from anywhere in the world, RSUs (actual shares!), private medical insurance, 6 weeks paid sabbatical after 4 years at Wise (on top of your annual leave) and many others. All the info you need ishere, but if you have more questions or want to chat, feel free to reply in this thread.Lifecycle Marketing Lead at Getyourguide
We’re looking for a customer-centric and data-driven Senior CRM Manager to develop new and optimize existing multi-channel campaigns that drive customer activation, engagement and retention. If you want to shape and scale a core strategic area while creating a lot of value for both the business and our customers, read on. This role is both strategic and operational, requiring the development of a multi-quarter roadmap while ensuring high-quality and timely delivery of day-to-day operations. You will play a pivotal role in building our global customer communications strategy and significantly increasing customer lifetime value. To achieve this, you will collaborate with our Analytics, Brand, Content, and Tech teams, and be responsible for identifying, exploring, and operating communication strategies across various channels, devices, markets, and customer segments. Interested? Check out and apply here https://grnh.se/e9fffd5c1us
