CRM Manager - London or Paris Based
Hi Everyone, I am working with a prospective new client who is looking for a CRM Manager to help stand up and manage Braze. I cannot post their name due to compliance but if you are interested, please let me know and I will share the details and put you in touch. They are a VC funded startup in the FinTech/Crypto space that is mobile based and looking to leverage Braze for Push, IAM and Email. Thanks!35Views0likes4CommentsLifecycle Marketing Lead at Getyourguide
We’re looking for a customer-centric and data-driven Senior CRM Manager to develop new and optimize existing multi-channel campaigns that drive customer activation, engagement and retention. If you want to shape and scale a core strategic area while creating a lot of value for both the business and our customers, read on. This role is both strategic and operational, requiring the development of a multi-quarter roadmap while ensuring high-quality and timely delivery of day-to-day operations. You will play a pivotal role in building our global customer communications strategy and significantly increasing customer lifetime value. To achieve this, you will collaborate with our Analytics, Brand, Content, and Tech teams, and be responsible for identifying, exploring, and operating communication strategies across various channels, devices, markets, and customer segments. Interested? Check out and apply here https://grnh.se/e9fffd5c1us10Views0likes0CommentsTechnical Lifecycle Marketing Manager @ Quizlet
Hey all! Our team is looking for an experienced technical marketer to execute personalized campaigns in Braze using segmentation, liquid logic, connected content, canvas flows, etc. If you think you or someone you know might be a good fit, we would love to chat with you! Salary range: $120,000 - $140,000 https://jobs.lever.co/quizlet-2/9c6afe50-b386-490c-9aeb-4e53199236d975Views0likes1CommentManager, Digital CRM
Key Responsibilities Lead Braze CRM implementation across European markets, focusing on promoting the league’s membership proposition EuroLeague ID, Fantasy Challenge, and the D2C streaming OTT product EuroLeague TV, whilst keeping Branding Guidelines and Tone of Voice. Oversee automated marketing flows and triggers. Ensure database quality management and foster database growth. Set KPIs and report on digital and direct marketing performance. Adopt a Test & Learn approach to ensure maximum effectiveness of currently live activity. Design, and execute new innovative CRM campaigns, continuously measuring performance, conducting rigorous A/B testing, and optimizing communications across channels. Serve as a CRM expert, advocating for best practices and staying abreast of innovative opportunities. Map customer journeys, analyze touchpoints, and strive for exceptional commercial campaign performance. Ensure that every communication we send is timely, relevant and engaging, using personalization where possible and always thinking about creating good outcomes for our fans. Work with various departments, especially the Sponsorship Team, to launch personalized CRM campaigns for our portfolio of key sponsors & partners Overview the quality of the data in our CDP (we use mParticle) Job Requirements 2 or more years’ experience in CRM or Direct Marketing roles at a mid-level (Senior Executive, Campaign Manager, CRM Specialist, CRM Consultant). Must hold EU nationality or possess a valid residency/work permit for Spain. Experience using Braze, or a similar Customer Engagement Platform like Bloomreach, including ideating, building and deploying lifecycle marketing campaigns with a high degree of personalization (Liquid logic knowledge is a plus). Experience using mParticle, or a similar Customer Data Platform like Segment or Tealium, including troubleshooting. Ability to communicate how tools work and their outputs to non-technical people. Technically proficient; while developer skills are not required, understanding digital ecosystem architecture and having sufficient HTML and CSS skills for building marketing emails is necessary. Advanced level of data visualization skills and experience in tools such as Tableau, Qlikview, PowerBI. We use Tableau, led by our Business Intelligence & Analytics team (BIA). Excellent digital vendor management skills, with the ability to interact effectively with senior digital stakeholders. Advanced level of English language. Proactive self-starter, team player, and strong communicator with a keen interest in advancing within the sports business industry. Excellent analytical and problem-solving skills. That means being able to parse the 2% of insight signals from the 98% of noise in the data Excellent time management skills and good at working in a fast-paced environment Comfortable with M365 suite of software, in particular use of Excel and PowerPoint Role Summary The ideal candidate will possess a strategic mindset, deep understanding of Marketing Technologies, and a track record of implementing successful CRM strategies to enhance customer engagement, loyalty & retention, and satisfaction. Job Benefits Join a company with a nice work environment and solid sports values and culture. Competitive salary Help in adapting to the advantages of living in the Mediterranean capital of Barcelona through our comprehensive Onboarding program Join a company who innovates to maximise our positive impact on our employees, in the communities and on the sports environment Enjoy working every day in the basketball world, in Euroleague Basketball, the company who manage the European Basketball competition Flexible working hours as a result of our objective-oriented and autonomy philosophy and also in Summer take advantage of our summer intensive working hours of 9:00 to 15:00. Subscription-based gym with a reduced price, including yoga classes and physiotherapy sessions in the office. Healthy mind and healthy body. Reduced price in a private health insurance policy Enjoy health benefits like organic fruit everyday Professional development without limits in a passionate team that really want to change the world. Be part of a family team where team building is our priority Staff might be required to travel Take part in creating company HR policy. Your feedback is always valued! Euroleague is a Baby friendly company: We help with Nursery expenses by reducing your so that we can have a better work-life balance Integral payroll payment in case of withdrawal.137Views1like2CommentsMarketing Automation Analyst
Location : NewYork City Hybrid : Tue-Thur in office This role offers a unique opportunity to be a part of an evolving Enterprise team at a global, result-oriented, fast-growing company. The ideal profile of this position calls for a well-rounded individual, someone who is self-motivated, detailed oriented, collaborative, and highly skilled at translating business requests into technical requirements, operating with a bias for action. Lastly, the ideal candidate should have a deep understanding of Marketing Automation Platforms (e.g. Braze, Marketo, Salesforce Marketing Cloud, etc.) and knowledge of related customer technology systems (Drift, Segment, Shopify, etc.). YOUR DAILY IMPACT AT PELOTON Leads all aspects of the development of MarTech product/system requirement definition and feature identification, including documentation of prioritized feature sets and use cases based on internal customer needs and business value. Groom incoming requests from the Marketing teams, measuring impact and effort, requiring analysis of circumstances and/or data. Educates the business and technical teams on MarTech product recommendations and guides discussions to consensus, driving action items. Brainstorms creative solutions to balance deliverables and resources with marketing business needs, contributing extensive and insightful knowledge of these areas to the discussion. Ensures that promising results are communicated to key partners and translated into action plans. Act as a source of information on trends and innovation in Marketing Automation and Technology, bringing new ideas to the team for consideration. Monitors key metrics / KPIs and targets, developing plans to achieve those targets and proactively communicating progress to a variety of partners. Periodically reviews metrics and targets to ensure alignment with Marketing objectives. Interprets or implements Team policy in a manner determined to be most efficient and effective under the circumstances. YOU BRING TO PELOTON Proven functional knowledge of marketing, marketing tech platforms and point system solutions, demand generation, and lead management. Admin-level experience of Marketing Automation Systems (e.g. Braze, Marketo, Salesforce Marketing Cloud, or other comparable systems), Website Systems (Drift, ON24, Optimizely, etc.) or similar platforms with respect to provisioning, managing enhancement requests, and owning the day-to-day operations within each system. 4-5 years experience in marketing operations or marketing systems analysis, preferably in a fast-paced hyper-growth environment. Proficient understanding of CAN-SPAM, CCPA, GDPR, and related compliance requirements as it relates to Marketing systems implementation and management Familiarity with structural analysis, data modeling, information engineering, and resource planning. Knowledge of full development lifecycles for software applications using tools such as Visio and JIRA highly desired. Intermediate skills in general office systems, equipment and applications to support business needs (e.g., Microsoft Office, Google Docs, Sheets, Slides, Project Management systems, etc). Must be able to work independently and apply good judgment. Must be able to work within a team both as a leader and as a team member. Must be able to analyze, evaluate, and determine the appropriate course of action. Must be able to convey knowledge to customers, peers, and managers of widely diverse skill levels. Excellent written and verbal communication skills. Passion and drive for technology as a service and business enabler. Must be able to work in a highly dynamic and fast-paced environment. The base salary range represents the low and high end of the anticipated salary range for this position based at our New York City headquarters. The actual base salary offered for this position will depend on numerous factors including individual performance, business objectives, and if the location for the job changes. Our base salary is just one component of Peloton’s competitive total rewards strategy that also includes annual equity awards and an Employee Stock Purchase Plan as well as other region-specific health and welfare benefits. As an organization, one of our top priorities is to maintain the health and wellbeing for our employees and their family. To achieve this goal, we offer robust and comprehensive benefits including: Medical, dental and vision insurance Generous paid time off policy Short-term and long-term disability Access to mental health services 401k, tuition reimbursement and student loan paydown plans Employee Stock Purchase Plan Fertility and adoption support and up to 18 weeks of paid parental leave Child care and family care discounts Free access to Peloton Digital App and apparel and product discounts Commuter benefits and Citi Bike Discount - Pet insurance and so much more! Base Salary Range : $117,700—$152,900 USD Apply here47Views0likes0CommentsMarketing Operations Manager - B2B
Apply here: https://job-boards.greenhouse.io/hs/jobs/6232672 About the Marketing Operations Manager- B2B at Headspace: Headspace’s mission is to create a world where mental health is never an obstacle. We provide on-demand access to behavioral health coaching, video therapy, video psychiatry and self-guided content that’s proven to improve symptoms of depression and anxiety. We are a fast-paced environment, learning and evolving quickly, so we can provide the best support possible to our members. This role requires you to be adaptable, flexible, and friendly to a growth mindset. Our culture is extremely supportive, passionate and committed. We’re willing to go above and beyond to reach our goals, to step in and help each other out across all teams, and to give and receive feedback graciously. The Marketing Operations Manager will help lead Braze operations, with a specific focus on the B2B2C business. Reporting to the Senior Manager, Marketing Operations, the Marketing Operations Manager will work cross-functionally with Member Growth, Lifecycle, Product, Engineering, Client Success, Implementation, and others, to create and deploy cross-channel marketing campaigns that drive enrollment and engagement. If you are someone who likes to get their hands dirty, dig into technical problems, and find creative solutions, we want to hear from you. How your skills and passion will come to life at Headspace: Responsible for the creation and deployment of Braze marketing programs across email, modal, push, SMS, and landing pages; ensuring programs are targeting the right audience, are error-free, and able to report on the right KPIs. Maintain our Braze instances, identify improvements, and interact directly with our Braze reps to ensure new features or improvements can be implemented. Support Lifecycle strategic engagement initiatives – both in strategy, execution & driving the work end-to-end, such as developing and executing a strategic push notification plan to drive coaching engagement. Monitor the performance of Braze campaigns, including tracking and reporting on key metrics such as click-through rates and conversion rates, and developing benchmarks for B2B business. Supporting data functionality in Braze: Working cross-functionally to request attributes and events, maintaining existing segments and other data points; ensuring data is clean, accurate, and properly formatted. Collaborate closely with Member Growth, Lifecycle, Product, Engineering, Client Success, Implementation, and others to ensure Braze campaigns are aligned with overall business goals and objectives and identify opportunities for improvement. Responsible for ensuring that Braze campaigns comply with all relevant regulations and policies, including data privacy and security regulations. Create and maintain documentation of marketing operations processes. What you will bring: Required Skills: 4+ years experience in marketing or CRM operations, ideally focusing on technical execution of marketing campaigns across email, push, in-app modal, and SMS You have a deep understanding of multi-channel best practices, deliverability and data protection laws You are highly motivated and considered a self-starter, running projects from start to finish You’re a strong project manager, and can manage multiple projects, priorities, and resources You’re a strong and confident collaborator, able to interpret feedback into actionable next steps, but also comfortable challenging the subject matter You’re data-driven and able to report cleanly and accurately on marketing campaigns You’re skilled in designing, executing, and analyzing A/B tests and multivariate experiments that optimize marketing campaign performance You also have experience creating and executing cross-channel lifecycle marketing campaigns that drive signup, engagement, and conversion Preferred Skills: Experience with Braze highly preferred Experience with Liquid Logic highly preferred Experience with Amplitude or Tableau a plus Intermediate knowledge of HTML and CSS as it relates to email a plus96Views1like0CommentsDigital Experience Coordinator
Title:Digital Experience Coordinator Compensation:$68,300 - 80,400 Annually (This is the expected salary range for this finger-lickin’ good role. We'll consider your location, experience, and other job-related factors to determine your pay.) Location:Louisville, Kentucky What's Cookin'? Are you ready to kick off your digital marketing career with a brand that’s all about flavor and fun? KFC is on the lookout for a detail-loving, energetic go-getter to join our team as a Digital Marketing Coordinator. This is a full-time role is your ticket to learning the ins and outs of CRM and digital marketing with one of the world’s most iconic brands. Get ready to make waves in the world of fried chicken and customer experiences! Your Recipe for Impact: Campaign Creation & Delivery: Be the mastermind behind creating and delivering CRM campaigns that connect with our customers. You’ll work with our Digital agency to make sure every campaign is a hit! Master Calendar Maestro: Keep our Master Communication Calendar up-to-date and make sure our Marketing and Digital teams are always in sync. Your organizational skills will be key to our success! Build & Test: Help build, test, and launch CRM campaigns that leave a lasting impression. If you’ve got an eye for detail, this is where you’ll shine. Monitor & Optimize: Keep tabs on how our campaigns are performing and help tweak them to perfection. You’ll be the one making sure everything runs as smoothly as our Original Recipe chicken. Create Customer Journeys: Assist in crafting customer journeys that are as satisfying as our famous biscuits. Every journey should leave our customers hungry for more! What You’ll Serve Up: Creative Campaigns: Lead the charge in creating and delivering unforgettable CRM campaigns. Calendar Coordination: Keep the gears turning with seamless communication and timely updates throughout the assignment. Campaign Testing & Monitoring: Ensure our campaigns are top-notch and ready to impress, from start to finish. Customer Journey Magic: Support the creation of engaging customer journeys that leave our customers craving more. What’s in It for You? Hands-On Experience: Dive into the world of CRM and digital marketing with KFC and learn from the best in the business. Team Collaboration: Work side-by-side with our Marketing, Digital teams, and external agencies. This is your chance to build connections and grow your career. Skill Sharpening: Boost your digital marketing skills and gain valuable experience in a fast-paced, dynamic environment. What We’re Looking For: Digital Marketing Enthusiast: You’re passionate about digital marketing and ready to jump in and make an impact. Detail-Oriented Dynamo: Your attention to detail is unmatched, and you have the proofreading skills to prove it. Team Player: You love working with others and thrive in a collaborative environment. Tech-Savvy: Familiarity with CRM platforms like Braze, Salesforce, or Hubspot is a plus, but not required. A little HTML knowledge wouldn’t hurt either! Who You’ll Be Working With: You’ll team up with our Marketing and Digital teams, as well as our external Digital agency, to bring our CRM campaigns to life. Ready to kickstart your career with KFC? This is your chance to dive into digital marketing, make a real impact, and have a little fun along the way. Let’s get cookin’! Apply Here Benefits: Employees (and their eligible family members) may enroll in the following types of insurance coverage: medical, dental, vision, legal, and accidental death and dismemberment, as well as FSA/HSA (depending on enrolled medical plan). Yum! also provides short-term disability, long-term disability, and life insurance. Employees may enroll in our 401(k) plan. Yum! provides 4 weeks of vacation, paid sick leave, 10 paid holidays, a floating day off and 2 paid days for volunteer time each calendar year. To learn more about working at Yum! -Click here. At Yum!, one of our core values is to Believe in ALL People. This means seeing the value in everyone and unlocking their full potential to be their best self. YUM! Brands, Inc. (including its subsidiaries Yum Restaurant Services Group, LLC (“YRSG”) and Yum Connect, LLC (“Yum Digital and Technology”)(collectively, “Yum”) is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic. Yum! is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs. US Job Seekers/Employees -Click hereto view the “Know Your Rights” poster and supplement and the Pay Transparency Policy Statement.71Views0likes0CommentsCRM Growth Specialist (Chicago/Milwaukee)
Link to application here.🚀 Our specialist should be located in Chicago, IL or Milwaukee, WI and open to a hybrid schedule What We’re Seeking Morning Walk is seeking a growth-minded CRM Marketing Specialist to join our Performance Marketing Data & CRM team. This role will be the primary lead for a hospitality resort client. The individual will be focused on the design, implementation and iteration of our client’s CRM strategy. Our client is in growth mode - making investments in digital and data transformation throughout the organization. The role is involved in high-impact CRM projects from the ground floor and has high visibility as we collectively support growth initiatives for the business. What You’ll Be Doing Be responsible for the day-to-day production of multi-channel campaigns alongside our client stakeholders. Collaborate with leadership and stakeholders on overall CRM communication strategy to help meet organization goals – new growth, retention, and reengagement. Help develop & document best practices for the organization on data usage, segmentation, targeting, and communication flows. Support the marketing organization in developing and analyzing ‘test and learn’ strategies to optimize effectiveness. Strategize and brief on content to be developed for messaging throughout the campaigns – on brand, on trend, and on performance. Pull campaign and canvas analytics to interpret and provide insight into performance. Develop and innovate new processes to help drive efficiency through automation. Experience Qualifications 2+ years of experience in a similar role delivering multi-channel data-driven campaigns using marketing automation tools (e.g. Braze) A focus on campaign development for B2C Foundational to intermediate knowledge of HTML and CSS Proficiency in working with data through Excel or other platforms Strong sense of ownership, critical thinking, and curiosity Creative and strategic mindset to developing communication content strategies Ability to clearly communicate data concepts with both technical and non-technical stakeholders Bonus Qualifications (get to the top of the list) Applicable CRM work in the travel and hospitality industry Hands-on work with Braze Strong experience with the Liquid language SQL knowledge for advanced segmentation Compensation & Benefits Morning Walk offers a competitive salary and benefits package including medical, dental and vision insurance, 401(k) with company match, as well as PTO and paid holidays. We have offices in Milwaukee’s Third Ward and downtown Chicago. This is for a hybrid role. We work in-office on Mondays, Wednesday and Fridays, and Tuesday and Thursdays, you have the option to work from home if you’d like. We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. About Morning Walk Morning Walk is a Performance Branding Company that seeks to create healthy brand ecosystems through a balance of purpose, experience, and performance to drive growth. We’ve built a team of insatiably curious thinkers and makers, relentlessly dedicated to craft, unapologetically optimistic, and always moving forward. Our core disciplines include strategic consulting, creative design, content development, experience design, shopper marketing, data science, performance marketing, PR, CRM and Analytics. We are fortunate to have a portfolio of passionate, purpose-led clients, and are privileged to work on their exciting, dynamic brands across myriad industries and sectors – from Kalahari Resorts & Conventions to innovative doors from Masonite, from car batteries (Clarios/OPTIMA) to snowplows (Toro/BOSS). We are powered by data and ideas and fueled by the energy of our people and clients. Our relentless and persistent optimism means we put our best foot forward, build on our solid foundation, and start each day new with the goal of creating an environment of growth and discovery – both personally and professionally. Motion is contagious, and we’re going places. Won’t you join us?38Views0likes0Comments