Gmail’s Product Carousel: A New Way to Reach Your Customers
“When people visit the Gmail Promo Tab, they’re signaling right then that they’re in a deal-finding and shopping mood. It’s quite valuable to brands to have an important deal or great product shown with rich images, in the right place (the Promo Tab), at that moment.”Promoting BLOX through app engagement
To celebrate the national holiday in Belgium, BLOX wanted to make an interactive in-app game, where people had to guess which crypto coins were not present in our app. This was used to further promote BLOX in Belgium, where the crypto market was still up and coming, compared to The Netherlands where we already have a large base. The campaign came with some technical challenges. Braze played a huge part in solving these challenges.Using Attachements on Email Templates
Hello guys, I have an email campaign that contains an attachment to be included in sendout. With the Braze magic, is it possible to do it? Is anyone find a solution?] Attachment can be a pdf, jpg or png. Can you please share your experience or a way to do it? Thanks!How Burger King Is Driving User Engagement and Loyalty Through Gamification
Known for its award-winning campaigns, Burger King® was looking to drive the same level of awareness among new and existing customers to its quickly growing loyalty program, Royal Perks, while reinforcing BK® App engagement.Guidelines for different email types
Does anyone have helpful articles or case studies that describe the difference between marketing, operational and transactional emails? I'm currently helping define this for my company as we migrate to Braze from other platforms and decide what should/shouldn't live in Braze - would be really helpful to get an example of how others have defined this for their company.
