Recent Content
New Banners Tutorial - thoughts needed :)
Hey everyone! I recently made and posted a video reviewing the new Banners channel in Braze. I'd love to make a second part highlighting different use cases and showing what the final implemented channel looks like. Please give it a watch when you can, I'd really appreciate your feedback and ideas!!
5000 product_id limit
Hi all, We are using Braze’s purchase object with dynamic product_id values based on travel routes. The docs mention a 5,000 product_id limit in the dashboard. What happens when this limit is reached? Are older product_ids automatically removed, or will new ones be rejected? Any insights on the behaviour would help us plan product naming better. Thanks!Customer Data Platforms
I'm currently exploring the mind-boggling space of CDP's, naturally i'm leaning towards those that are Braze Alloy Partners. I'm putting this out to the community for both some vendor recommendations and some advice/pitfalls when integrating. Having worked directly in previous roles with three different CDPs and in the consideration stage for another (Cue the Floods of sales emails :D) i'm careful to not jump in to a contract that i'll regret. Here is a little bit of background information on how it will be used. Snowflake is the warehouse Multiple Brands (4 with potentially more) Currently only planning to plug Braze in but likely other SaaS will come later (Appsflyer/Analytics tool) Ideally more Marketer friendly (self sufficient) than ongoing need for a data engineer So, with this in mind... 1. Who would you choose, why, what was great, what was not so good, did you feel like you got value for money, was there any nasty surprises down the road. 2. I have had some previous experience with SDK toolkits for certain companies not being updated with Braze recent releases, and meant some new features were not in scope. It's been a long time since I ran two instances of the SDK for various types of features (both direct for say IAMs, Content Cards and CDP toolkit for remainder) - would you advocate for this or am I making my life more difficult than it needs to be? The more the merrier, I'm sure i'm not the only one that will have these reservations before making a fairly costly purchase. Thanks, David.Favorite Braze (new-ish) Features / Releases?
Hey all 👋 I'm jumping back into Braze after 2 years away, and interested to learn what's changed and what are some of the communities favorite new features?? I noticed the UI has been revamped, and there's some great new features, so interested in hearing what are some of the things that have made real differences in your work in Braze or really delighted you when you started using it? Thanks in advance and happy to be back in the platform!
Link Alias Issues in Content Blocks
We have 16 different franchise brands that we market for individually. I have content blocks set up for all of our branded footers (multiple design options for each brand) that I use on every email. We were really excited to have content blocks so we could easily update standard footer elements and links without having to update it on all of our live emails for every brand (there are hundreds), but it seems that building all these content blocks will still not be useful for making universal updates bc if I change a link, I still have to go into every single email of every live canvas and campaign to retype the link alias name - a very tedious an unnecessary process that essentially defeats the purpose of the content blocks in the first place. Does anyone know if it's possible to specify the link alias name in the HTML of my content blocks (or even just in my HTML email templates) for the UI to recognize the alias name automatically so I won't have to manually name the same link in every email? I know that aliases are unique to each email, but this is not useful at all when we have standard links that are on all emails that I'm naming the same thing every time anyways. There has to be a better option than "all or nothing" on the link alias enablement bc we want to use it. But the benefits of the content blocks are being cancelled out by the link aliases. We put a lot of work into rebuilding all these templates/blocks for all of our brands when we migrated to Braze, so I really want to find a way to make it work.Figma to Braze HTML templates
Hello guys, I am trying to find a plugin or any 3rd party tool that can export from figma designs to the braze. There is this plugin called Emailify on figma which I can export the email design as HTML template directly to the email templates on braze via API. Now I am trying to apply this to landing pages and in-app messages. Anyone using custom html templates for these channels? if yes, can you please share your experience and maybe suggest a solution?
Cookies on Braze - How are they used?
We have noticed that our CMP acceptance of cookies seems to be having some impact on our Content Cards and IAM showing to users. We are noticing a dip in people receiving these on both Web and Mobile however the users should fall into the segment to receive the marketing. Does Braze use cookies to delineate whether or not to show some marketing from particular channels on Web and Mobile?multiple subscription group update
Adding subscription group to your email program is a great way to retain customers from on overall exit. Unfortunately adding the program starts all existing customer as unsubscribe. Luckily there is a webhook to switch them on, unfortunately I am only able to switch on ONE at a time. Has anyone attempted to switch multiple subscription group at a time?
