CumberlandStree
2 years agoActive Member II
Emailing multiple newsletters at the same time - yes or no?
Hi
The number of different topic newsletters my company is sending out is set to increase by another two which means that a customer could signup to receive 10 newsletters.
I am thinking of suggesting that our subject-matter newsletters (6 in total) are all sent out at the same time on the same day so that our customers know that on eg Monday at 1pm they will receive their subject matter newsletters. At the moment, as we send these emails on different days, it feels like we are always in our customers inboxes.
In addition to these newsletters, we have our marketing campaigns on top which are sent everyday apart from Wed/Sat/Sun.
Anyone have experience of doing this or a gut reaction to it?
Thank you