Knowledge Base Article
Hiring: Senior Marketing Operations Manager @ Calendly
Calendly is looking for a Senior Marketing Operations Manager who will bring strategic systems thinking, lifecycle marketing partnership, and marketing tech expertise. You will report to the Senior Manager of GTM Systems & Operations and will be responsible for owning the Braze and Pendo ecosystems, acting as a strategic partner to Lifecycle Marketing, and improving cross-platform marketing performance.
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A day in the life of a Senior Marketing Operations Manager at Calendly
On a typical day, you will be working on:
- Acting as the primary owner and administrator of Braze, managing both strategic architecture and day-to-day campaign execution
- Leading cross-functional projects that support lifecycle marketing initiatives, including experimentation frameworks and performance tracking
- Building and governing in-app messaging experiences via Pendo, collaborating closely with Product and Lifecycle teams
- Managing vendor relationships and external consultants to ensure timely, high-quality delivery of builds across systems
- Identifying opportunities to improve data quality and drive new data integrations between Braze, Marketo, Salesforce, and the broader GTM tech stack
- Implementing best practices, governance models, and documentation to scale marketing automation efficiently
- Partnering with stakeholders to define segmentation strategies, personalization logic, and channel mix across the customer journey
What do we need from you?
- 6ā9+ years of hands-on experience in Marketing Operations, with deep Braze and lifecycle automation experience
- Proven ownership of marketing automation platforms (Braze required; Pendo a plus), including admin-level configuration, governance, and optimization
- Strategic experience partnering with Lifecycle or Growth Marketing teams to drive audience targeting, personalization, and campaign success
- Strong understanding of data architecture and integrations across customer data platforms and marketing systems
- Experience managing external consultants and internal cross-functional project timelines
- Analytical and detail-oriented, with the ability to translate marketing goals into scalable tech workflows
- Authorized to work lawfully in the United States of America as Calendly does not engage in immigration sponsorship at this time
Published 5 days ago
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