CRM Marketing Lead

Location

Doha, Qatar (Remote can be considered)

Description

Join the fastest-growing super app in Doha, Qatar!

We will need someone to:

Manage audience segmentation, develop personalized marketing messages/enhancements
Execute the strategy for customer-centric lifecycle marketing email and push notification campaigns focusing on conversion, revenue and retention
Collaborate closely with the product and design teams to discover, develop, and deliver campaigns that support new features and monetization efforts
Utilize qualitative and quantitative data and metrics to identify opportunities, test and optimize campaign solutions and measure business impact
Own campaign performance and ensure if contributes to the product team's key results
Communicate on performance, key learnings and opportunities to leadership on a regular basis
Build new customer segmentation and campaign automation strategies
Scope and execute A/B tests across emails, web, mobile, and other customer-facing communication platforms

Published 2 years ago

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