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jess_11's avatar
jess_11
Active Member
2 months ago

Estimated reachable users and extra funnel statistics

Why the estimated reachable users here is 1M but the extra funnel statistics combined is less than 15k?

What's the real meaning of estimated reachable users and funnel statistics by channel?

Please help answer this confusion I have. Thank you!

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  • Manoj__'s avatar
    Manoj__
    2 months ago

    Hello jess_11  It is well explained in this post here: https://community.braze.com/discussions/orchestration/estimated-audience-v-reachable-audience-v-sent/3570

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  • Manoj__'s avatar
    Manoj__
    Specialist
    2 months ago

    Hello jess_11  It is well explained in this post here: https://community.braze.com/discussions/orchestration/estimated-audience-v-reachable-audience-v-sent/3570