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isabellelabadie's avatar
isabellelabadie
Practitioner II
2 years ago

NPS

Do you utilize Braze simple surveys for NPS or do you use a different tool and why?

  • DavidO's avatar
    DavidO
    Strategist II

    I have used simple surveys in the past but now use a custom in-app message that replaces all the responses to emojis. You could argue it's not 'strictly' NPS but it has been more effective across our multiple-language audience base without the need for translation.

  • I think it depends on the urgency. If you need to launch something today, then Braze simple surveys can definitely get the job done. All the responses will be stored as a custom attribute, and you can retarget based on those, or possibly even send it back to your internal database with a webhook.

    Allan

  • Max's avatar
    Max
    Specialist

    Hey isabellelabadie,

    we're using a custom HTML in-app message for the NPS survey. The response can be stored in a custom attribute or sent to external platforms. We're tracking them in Amplitude and a Google Sheets spreadsheet :). Let me know if you want more information here.

    Best,

    Max

    • Rodrigo_Sajoux's avatar
      Rodrigo_Sajoux
      Active Member

      Hey Max, does your HTML in-app also includes a user text input? 
      We are thinking on 2 questions: 

      On a scale of 0 to 10, how likely are you to recommend Storybook to a friend or colleague?”

      What is the primary reason for your score? --> Optional for users who want to write feedback