๐ Lets chat about: CRM, Growth, and Digital Strategy? ๐
Hi everyone! Iโm Vladyslav, a Senior Application Consultant at VML MAP, where I help enterprises uplift their tech stack through CRM automation, marketing strategies, and personalization at scale. From customer engagement to retention strategies, I thrive on optimizing every touchpoint in the user journey, leveraging tools like Braze, Talon One, Amplitude, mParticle, Hubspot, DYield and many others to drive impactful results. With many years of experience in CRM and Growth, Iโve worked on large-scale marketing automation projects at companies like Glovo (DH), Wunderman Thompson MAP and many others, helping brands connect with their customers through data-driven strategies. ๐ก Whether itโs automation, A/B testing, lifecycle marketing, growth strategies or developing the most hacky solutions, I love geeking out over CRM innovation. Letโs connect, share insights, and collaborate on exciting projects!๐ฅ Hello! Letโs Talk All Things CRM & Player Engagement ๐
Hi everyone! Iโm Shelley, a Senior CRM Specialist at King, where I lead strategic CRM campaigns for Candy Crush Sagaโkeeping millions of players engaged through segmentation, personalisation, and lifecycle marketing. From tentpole events like Music Season & All Stars to high-impact partnerships, I drive multi-channel campaigns (Push, IAM, Email) that enhance the player experience and boost engagement at scale. Iโve been in marketing for 5+ years, with a strong focus on CRM in gaming, previously working on iconic titles like Star Wars: Hunters, Words With Friends, and Harry Potter: Puzzles & Spells at Zynga. Whether itโs automations, A/B testing, or re-engagement strategies, I love using data to optimise every touchpoint in the player journey. ๐ก Always up for chatting about lifecycle marketing, retention strategies, and all things Braze! Letโs connect, swap insights, and geek out over innovative CRM approaches. Who else here is working on fun player engagement initiatives? ๐
Interested in a Women in CRM Sydney group?
Hi everyone! My name is Meg, I am a Kiwi based in Sydney, and I wondered if any women would be interested in a CRM group? I heard from our account executive that there was a UK group made a few months ago, and it's been great for women to connect in the industry. I am just recently back using braze after using two years of using different platforms and I am so excited to be back in the platform and to be apart of this community again. Lovely to meet you all and I hope we can connect :) -MegHi Y'all
Hey there, I'm Vanessa! I'm super excited to be part of the Braze Bonfire community. I'm really focusing on honing my skills in developer email marketing and working towards digital marketing roles with a focus on analytics and strategy. ๐ When I'm not buried in programming or hitting the books, I'm usually hanging out with my stepson, gaming, chilling with our adorable pups, or exploring new places with my hubby. Our 3 furbabies definitely keep me on my toes: Stella, a 15-year-old Dachshund (Bosses the whole family); Logan, a 7-year-old German Hunt Terrier (Jadgterrier); and our newest addition, 1-year-old Hazel, who's a delightful mix of Corgi, Poodle, Dachshund, Pekingese, Schnauzer, Cocker Spaniel, Yorkshire Terrier, and Mini Aussie. ๐พExperienced Braze user looking for new role
๐ Hello! My name is a Geena and I am looking for a new role (Lifecycle Marketing, Retention Marketing, Marketing Ops, CRM). I was recently impacted by company wide layoffs. ๐ป Iโve been using Braze for 4 years and am well versed in Liquid Logic and Connected Content to power some really cool dynamic & personalized campaigns and canvases. ๐ธ Mostly recently, I worked for a marketplace with hundred thousands of SKUS, developing strategy, building, deploying and optimizing personalized & dynamic multi-channel lifecycle campaigns surfacing relevant items & reengaging users through email, push and in-app comms. A few favorite Braze accomplishments: Building a personalized Welcome Series canvas utilizing using Liquid Logic and Audience Paths driving an increase in key onsite behaviors. Optimizing API triggered & behavioral triggered comms through design experimentation, updated technical strategy Using Connected Content to dynamically populate relevant items in email Developing the foundations & guidelines for our push notifications strategy Educating cross-team collaborators on whatโs possible in Braze, helping unlock new campaign ideas & ways to personalize. Speaking at 2024 Braze Sales Kickoff to share my expertise! You can find me on LinkedIn: https://www.linkedin.com/in/geenawakeley Please reach out if you know of any opportunities! Thank you!Hi, Ted here...
Nice to meet you. For the last 4+ years I have been the Technical CRM manager for the Corsair group of companies working here in the San Francisco bay area. Onboarding just after Covid sent everyone home for "a few weeks", its been quite the experience. My Braze journey started right around 3 years ago with the search for an engagement platform to replace Bronto, Klaviyo, Sendinblue, Mailchimp, and Attentive (for SMS), and also readily integrate with Corsair's CDP mParticle (an entirely different journey which had started the year prior). Fast forward, and Corsair, Drop, Elgato, Gamer Sensei, Origin PC, and Scuf Gaming have been successfully operating on a Martech stack with Braze, mParticle and Snowflake at its core, giving them the capabilities to carry them into the future for years to come. Last week, my journey may have ended with Corsair (along with ~100 coworkers), but I am sure Braze will continue to be part of my processional life for many years to come. Ted Scott https://www.linkedin.com/in/tedscottHello, friends! ๐ ๐ ๐ฅฐ
Hi everyone! My name is Roxy, and I have my dear friend Charles to thank for introducing me to the joys of Braze many years ago. A few things about me below, I am also totally up for an ice-breaker if anyone fancies :) I am currently based in L.A., and loving the weather we are having โ๏ธ My favorite ice cream is mint choc chip ๐ฆ I currently lead email for a tech company. I adore my job and team, but due to all kinds of unexpected RTO changes I'm looking for my next role (I'm super fun, if you're hiring!) ๐ I am from Scotland, and have a strong Scottish accent ๐ด๓ ง๓ ข๓ ณ๓ ฃ๓ ด๓ ฟ Lovely to meet you all!! <3
Bonjour ๐๐ป I'm Elyssa
Where I'm from: Tunisia & Belgium Where I live now: Edinburgh, Scotland ๐ด๓ ง๓ ข๓ ณ๓ ฃ๓ ด๓ ฟ What I do now: I've been a Lifecycle&CRM Consultant for over 2 years now, and I am co-creator of Building Blocks, which aims at empowering CRM teams to build emails faster and smarter thanks to the Content Blocks Braze feature (I think it's cool, ping me about it!) ๐ A brand I admire: Spotify, coming out of left-field, turning an industry on its head, and managing to have your marketing end-of-year (originally email) concept copied by all the other brands? I'm in. Favourite trip I've ever taken: I used to be one of these 20-something whose entire personality revolves around travelling (I even had a travel-newsletter) so this is extra hard! I think perhaps a road-trip from San Francisco to Seattle a few years ago. Wild vistas and less crowded than the usual SF to Los Angeles itinerary! (I love a good road trip)
