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New in Braze: Get personal with RCS, Banners, and Canvas Context

MaggieBrennan's avatar
MaggieBrennan
Icon for Community Manager rankCommunity Manager
9 days ago

We just launched RCS and Banners—two dynamic new channels to reach users exactly when (and where) it matters most with more immersive and dynamic messages.

Plus, we’ve added a new step to Canvas in early access: Canvas Context. With Canvas Context, you can add important pieces of unique data—like “renewal date” or “flight time”—to personalize a journey, without needing to make it a permanent part of a user’s profile. 

✅ Banners: Dynamic, always-on messages in an app or website

✅ RCS: Rich, interactive messages that transform text threads into branded experiences

✅ Canvas Context: Smarter journeys tailored to each customer

If you’re looking to move beyond surface-level personalization tactics to build more responsive and contextual experiences across channels, this is the update you’ve been waiting for.

Read more here

Published 9 days ago
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