Introducing Braze Feature Flags

Launch, test, and optimize personalized in-product experiences right from Braze

It's getting harder and more expensive than ever to acquire new customers. It’s critical to nurture the customer relationships you already have to boost brand loyalty, revenue, and customer lifetime value. 

More and more, that means breaking the barrier between marketing and product to create a more seamless customer experience. 

That’s where Feature Flags come in. Braze Feature Flags can empower product and growth teams to seamlessly launch, test, and optimize features and functionality on their mobile apps and websites. 

Now, it can all happen within Canvas Flow. 

With Feature Flags, we’ve expanded your brand’s capabilities from experimenting with messaging, to experimenting with the product experience itself.

Learn more here