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Braze Introduces New Native Channel: WhatsApp

MaggieBrennan's avatar
MaggieBrennan
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2 years ago

Consumers today expect fast, simple, and convenient messaging options when they communicate with the brands they love. And with people increasingly reliant on mobile devices to interact and transact with businesses, brands are adopting always-on mobile marketing strategies to reach consumers where they are. 

That’s why we’re excited to introduce a new channel to the mix: WhatsApp. 

Our new native WhatsApp solution adds a new channel into your customer engagement arsenal. And it seamlessly integrates with all the Braze features you know and love, from Canvas Flow to Liquid. 

Head here to learn more, and stay tuned for other new resources to help you understand the what, why, and how of WhatsApp for marketing.

Published 2 years ago
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