Promoting BLOX through app engagement
To celebrate the national holiday in Belgium, BLOX wanted to make an interactive in-app game, where people had to guess which crypto coins were not present in our app. This was used to further promote BLOX in Belgium, where the crypto market was still up and coming, compared to The Netherlands where we already have a large base. The campaign came with some technical challenges. Braze played a huge part in solving these challenges.
