Brands are enhancing their cross-channel user experiences and planning to expand across more channels. Survey respondents are using or planning to use channels like email (45%), mobile and web push (43%), targeted app/web content (41%), and in-app/br...
1. Creativity and strategy work better together with AIIf you feel that your campaigns and initiatives could be more innovative and strategic, you're not alone. Our survey found that an overwhelming 98% of marketers are encountering challenges that o...
Hey! The "Customer Engagement Review," now in its fourth year, is a significant report in our annual thought leadership on the customer engagement space. This year’s report combines insights from a decision-maker survey, Braze data, and customer stor...
