Google Tag Manager

Forum Discussion

HirenTHA's avatar
HirenTHA
Active Member
2 years ago

Scheduling email campaigns by audience

We are looking for a way to schedule delivery of email campaigns by audiences - we are a b2b2c company and require the ability to schedule campaigns by business across 100s of businesses on a common campaign.    is there a way to create a canvas that allows us to schedule delivery across 100s of customers across different days w/in a month?  We would prefer not to create a canvas per business but to use the common email template and audiences and then break out by some type of segment or filter on when to deliver across which business.   

  • bob's avatar
    bob
    Specialist

    Very possible, though getting your data in a good shape is going to be important.

    My initial questions would be:

    1. Are all these being sent from a single address/domain?
    2. Consent/permissions/preferences, are these managed per customer or per business/customer combination?
    3. How much does the branding/content vary for each business?

    It might be that a single mega canvas still isn't the answer, but I can completely understand your aversion to creating anything once-per-business, even at this scale.