Hello Bonfireres
Have anyone of you used a Next Best Action orchestration through Braze in a multi-product set up leveraging machine learning and AI models ?
Happy to hear how you have gone about it and the results if you can share. The way I envision this is we contact 'a' customer for what's best for them in our next engagement agnostic of channels and that next move could be a cross sell promotional offer or an upsell campaign or even a service nudge that could be of high value to them
Have a great day!!
