The Braze Learning team just announced the launch of our Digital Strategist Certification and Learning Path!
Braze Certified Digital Strategists are responsible for planning and optimizing campaign strategies based on best practices and performance. They should have a general understanding of each component of Braze’s technical stack and how they work together. They must be able to identify user personas and lifecycle journeys including meaningful moments and drop off points.
Please note that the Certified Administrator exam has been permanently sunsetted. The badge itself is still valid so anyone who has passed the Administrator exam will maintain their certification.
Curious to know if the Digital Strategist Certification is right for you? Have questions about the differences between the Administrator and Digital Strategist Certifications? Check out the trailer for the learning path and exam or this release notice.
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