Ask Me Anything: Maximize Your Messaging Using WhatsApp
Event Ended
Thursday, Feb 13, 2025, 09:00 AM PST
Online
Event details
What’s up with WhatsApp? Find out on February 13 at 9am PT/12pm ET during an Ask Me Anything with Senior Product Marketing Manager, Lexie Haggerty at Braze. Braze research found that 47% of marketers are using or plan to use WhatsApp to engage their customer – outpacing even traditional channels like email. This AMA is open to all your WhatsApp inquiries, whether you’re a seasoned user or just curious about the channel.
Ask Lexie about...
The new use cases unlocked by WhatsApp
Tips for integrating WhatsApp into your customer engagement strategy
Potential future developments for the WhatsApp channel
And more!
How it will work
This event takes place entirely in the Ask Me Anything on Bonfire, and does not have a virtual video component.
Make sure you've joined Bonfire and confirmed your email. Make sure you're following the AMA board so that you get notified of new discussions and replies.
Starting the day before the event, you can post questions for the AMA hosts. Please start a new discussion for each new question.
The AMA hosts will be answering questions live in the thread during the time of the event. You can reply in-thread, too!
Time for new questions will end at the time the event ends.
I'm excited to learn more about the use cases for WhatsApp. I'm also curious who the target demo is for this platform?! Also I am a novice WhatsApp user so I suppose I'd be curious to know how businesses/brands are collecting customer phone numbers since that's required to use the platform..