ⓘ Changes are on the way!
Braze Bonfire is read-only from April 6–April 13, 2026. 

Braze Bonfire is getting an upgrade. From April 6 through April 13, 2026, Bonfire will be read-only while we tinker behind the scenes to improve your experience in the community. Read more.

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AllanHeoFNM's avatar
AllanHeoFNM
Visionary
2 years ago

Braze Tutorial: Demystifying User Profile Types - Anonymous, Alias, & Identified

Braze User Profiles might sound confusing at first, but I promise you: they're not as bad as they sound! 

In this video, we'll go over the 3 types of User Profiles (Anonymous, Alias, & Identified), talk briefly about the Braze SDK (in Marketer-friendly terms), and more.

https://www.youtube.com/watch?v=JACoCedAUlA

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