Landing pages data tracking

Hi everybody!

I was wondering, does anybody have any experience yet with the data side of landing pages? I am currently trying to implement a landing page in our NPS flow (so that, next to the score, we will also receive additional feedback from users), but I come across two things:

• Does anybody know if there is already a currents integration established for the data that we are tracking through the landing pages?
• When i incorporate the landing page url in an email, the link alias seems to disappear so we we wouldn't be able to track scores the way we used to anymore. Does anybody know the solution how we can use the landing page variable in a link while maintaining the link alias?

Curious to hear about everybody' experience!

Daniel