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florian_n's avatar
florian_n
Active Member
11 months ago

AOL Deliverability issues

Hey all! We noticed in our inbox placement tool that we are having issues delivering AOL emails. Does anyone know how to contact the AOL Postmaster for this matter? I could only find user support. Thanks in advance!

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  • Goot's avatar
    Goot
    Braze Employee
    11 months ago

    Hey Florian! 

    You can reach out to them via the Yahoo Sender Hub>>Contact>>Problems Delivering Mails.

    That being said, I wouldn't put a ton of emphasis on inbox placement tools, and it's unlikely that mail is going to spam for a technical reason that they could repair. More likely, it's due to sender reputation which takes things like bounces, complaints, and engagement into account. 

    1. Are you generating spam complaints at Yahoo? 
    2. If so, what rates are you seeing?
    3. How do people sign up for your emails?
    4. Single or double/confirmed opt-in?
    5. When do unengaged users get excluded from mailings?

    Looking forward to learning more!