Hi Bonfire community!
I'm Patrick, and I lead Customer Experience at AlgaeCal, a fast-growing Canadian health and wellness company on a mission to end the fear of bone loss.
We're looking for an experienced Customer Lifecycle Manager to help take our lifecycle marketing, automation, and customer retention efforts to the next level.
Set it. Scale it. Keep them coming back.
This isn't just an email marketing role. We're looking for someone who can think strategically, lead a team, and build personalized customer journeys that drive engagement, retention, and customer lifetime value.
What you'll do π―
- Own and optimize lifecycle marketing across email, SMS, push notifications, and automated customer journeys.
- Build smarter segmentation and personalization to deliver the right message to the right customer at the right time.
- Lead, coach, and develop our marketing automation team.
- Drive experimentation, optimization, and measurable improvements in retention and customer lifetime value.
- Help shape the future of our broader Loyalty function, including subscriptions, rewards, and customer engagement.
What we're looking for π
- 3+ years of experience in lifecycle, CRM, or marketing automation.
- Strong hands-on experience with platforms like Braze, Klaviyo, or Salesforce Marketing Cloud. Braze certifications are a big plus!
- Experience leading or coaching a team.
- A data-driven marketer who loves testing, optimizing, and delivering measurable results.
The details πΌ
- Salary: Up to $120,000 CAD (+ bonuses)
- Location: Fully remote anywhere in Canada, or hybrid in Vancouver, BC
- Growth: Opportunity to progress into broader leadership across the organization
Interested? Check out the full job description and apply here:
π
https://apply.workable.com/algaecal/j/A40A3456E0/