Hi there! We're working on implementing Provisional Push on iOS and I want to ask if anyone could share their experience and results.
Context: travel app with social component; push notifications are key at keeping users engaged and coming back to the app.
Challenge:
- Most users don't see the opt-in prompt until their 2nd or 3rd session (depends on some actions they might or might not do while exploring the app), and if these users drop off quickly they might completely "forget" the app.
- This is where a push nudge comes in very handy, because we know when users will travel and can nudge them at a relevant time. —> that's where the provisional push might come in handy.
- If we do enable provisional authorisation, we might remove some of the push primers (and thus the % of explicitly opted-in users).
The concern is: since provisional is delivered quietly, is there a risk engagement will drop vs if users had explicitly opted-in? In similar cases, has the higher reach compensated for potentially lower visibility (for users who'd be explicitly opted-in)?
Any insights appreciated
