A hands-on guide to core Braze platform capabilities.
Master the core capabilities of the Braze platform in this interactive, live training session, led by trainer @ReshmaSanghvi. Designed for marketers and lifecycle specialists, this course guides you step-by-step through the end-to-end workflow of managing customer engagement within Braze—from initial data ingestion to advanced journey orchestration.
Working directly in a live training sandbox, you will complete hands-on activities that mirror real-world marketing workflows using a fictional travel brand, Upon Voyage. You will leave the session with practical, working knowledge of how Braze collects data, targets audiences, personalizes content, and tracks long-term campaign success.
This course is ideal for new Braze users, marketing operations professionals, lifecycle marketers, and CRM strategists who want a practical, hands-on foundation in the Braze platform.
Can't make it? Watch the training replay here.
