About this path
Forge your credentials in digital marketing and customer experience design by becoming a Braze Certified Marketing Specialist, (formerly Braze Certified Marketer) led by trainer Jane Guo.
A Braze Marketing Specialist executes marketing initiatives from start to finish in the Braze dashboard. By mastering the Braze platform, Marketing Specialists create, manage, and analyze impactful cross-channel messaging initiatives-leveraging audience segmentation tools, multivariate testing, AI capabilities, message personalization features, and more. At the end of training, you'll have the opportunity to take your Braze Certified Marketing Specialist exam for half off it's original price ( a $50 value!).
Note: This is an Intermediate course intended to be taken after receiving your Practitioner certification.