Master end-to-end email creation, personalization, and analytics in Braze.
Master the full lifecycle of email marketing in Braze —from capturing subscriber preferences to analyzing post-campaign performance. In this comprehensive, practical training session, you will explore how to design, execute, and evaluate highly targeted email marketing strategies.
Using a fictional fitness brand, Steppington, as a case study, lead trainer @SangK walks you step-by-step through managing audience subscriber states and building responsive master templates using the drag-and-drop editor. You'll learn how to elevate standard campaigns into tailored experiences using Liquid, Content Blocks, and Catalogs to serve dynamic content based on unique user preferences, ending with an in-depth look at campaign reporting tools.
This course is designed for email marketers, CRM specialists, lifecycle managers, and marketing operations professionals who want to build, personalize, and analyze professional email campaigns within the Braze platform.
Can't make it? Watch the training replay here.