Forum Discussion
URL Wrapping
Does anyone know how the URL wrapping in email works exactly or is that proprietary information? As a tester I'm trying to verify the url's in the mail wrapped by braze. In our case, a link is wrapp...
I don’t believe this wrapped link was generated by Braze directly. Braze typically uses its own click-tracking domains (e.g., https://link.example.com) unless custom tracking domains are configured.
In your case, the URL structure and subdomain (clicks.****.nl) suggest that a third-party link wrapping or security tool—possibly implemented by your organization for email security or analytics—is rewriting and encrypting the links after Braze generates them.
This is often done by email security gateways (like Proofpoint, Mimecast, or Cisco IronPort) to protect users from malicious URLs. These systems typically track and sanitize URLs to prevent phishing or malware attacks.
To verify the final redirect URL in a test environment, you might try clicking the link in a safe environment (like a sandbox) or use a URL unwrapping tool—some security gateways offer decoding options internally.
