Learn the fundamental technical skills for personalizing messages in Braze in a world where Operator and AI are Business as Usual. It's never been a better (or easier) time to become a more technical marketer.
Effective personalization in Braze in the age of BrazeAI requires two things: Knowing what is possible, and understanding what the AI is producing. This path helps you understand and use the key items on the personalization menu:
- Liquid
- Connected Content
- Catalogs
- SQL Segment Extensions
- Canvas Context
- BrazeAI™ Agent Console
In a world with Operator as your personal chef, you no longer need to learn to stew up brand-new Liquid from scratch. Instead, this learning path teaches you enough of the basics that you can understand what Operator is doing, make changes as needed, and ask for more complex personalization. And maybe a second serving.
Every course has interactive lessons where you'll perform realistic tasks in the dashboard and short "Try it with Operator" activities throughout give you a chance to get more comfortable using the AI assistant.
🍴Dive in and get certified:
Learning Path
Certification
