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Question for Guenda on best practices for testing - Test and Learn AMA

MaggieBrennan

@Guendalina another one for you... Can you share what you would consider the top 3 good practices for testing?

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Guendalina

test one thing at a time (so decide one KPI to monitor for each test)
make sure the results of your test are significant
re-run the test periodically to confirm its validity over time

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