Braze Bonfire

Elle is the Braze Employee Resource Group dedicated to empowering women across Braze and our wider community. It is our mission to empower women and their allies through a platform aimed at advancing personal and professional growth opportunities. Th...

Hey all! This was a thread we started amongst the Braze marketing team and thought it would be fun here, too. Any favorite purchases as a consumer over the Black Friday weekend and into Cyber Monday? Theme for us seemed to be appliances . P.S. If y...

 Where I'm from: Stevensville, Michigan, USA  Where I live now: Marina Del Rey, California, USA  What I do now: Customer Marketing for Braze! With another other life goal of being a published author. And a side gig as a tarot reader and astrologer...

Brand of the Year: Burger King This category recognizes industry leaders who have made the most innovative use of Braze, forging meaningful connections between people and the brands they love. Burger King (BK) wanted to motivate their guests to use...

The Problem, Strategy, and Results of the Campaign Problem:  Known for its award-winning campaigns, Burger King® was looking to drive the same level of awareness among new and existing customers to its quickly growing loyalty program, Royal Perks, wh...