Braze Bonfire

In the new year, we are planning on launching Grubhub for Merchant’s ‘Year in Review’ — an email campaign that wraps up a restaurant’s performance on our platform for 2023. This is the second year that our team has launched this campaign and we’ve im...

This is an example of how we set up a Canvas flow for one of our higher performing tiers — because we get a lower response rate from these merchants, we are including more of them in the send. 

To successfully collect customer sentiment, I utilized Braze Canvas in two ways:In our net promoter survey, our goal is to measure customer sentiment from all kinds of merchants and highlight our highest value customers. To evenly collect survey resp...

The goal of collecting sentiment from our merchants is to improve our relationship with existing customers and understand the reasons behind a merchant leaving our platform. In order to do this, we collect net promoter scores from our existing custom...

What's been most effective is being able to identify critical moments where we can help our merchant customers reach objectives and/or overcome challenges they face. For example, we have built a programmatic stream for newly onboarded customers that ...