Marketing Automation Manager at Lifesum in Stockholm
Lifesum is a leading consumer health tech company that aims to simplify healthy living. We are building a platform where we motivate and inspire our users to eat better with the help of delightful software.
We are a hybrid global team headquartered in Stockholm, a team of passionate entrepreneurial individuals, working together to build something that truly matters. By working at Lifesum you get the chance to do something good and have a positive impact on millions, helping our users on their individual routes to look and feel better every day.
We are a hybrid global team headquartered in Stockholm, a team of passionate entrepreneurial individuals, working together to build something that truly matters. By working at Lifesum you get the chance to do something good and have a positive impact on millions, helping our users on their individual routes to look and feel better every day.
We are expanding our CRM team and looking for a Marketing Automation Manager. The ideal candidate will have a solid technical background and experience using Braze to manage CRM campaigns. We are seeking someone who can bring creativity and innovation to the role, with a proven track record of developing successful retention strategies. Your role will be to create and execute marketing strategies to increase user engagement
What you will be working on at Lifesum
- Work closely with cross-functional teams, including marketing, product, and data analytics, to develop subscriber engagement strategies.
- Utilize Braze to execute campaigns and automation workflows to engage subscribers.
- Stay up-to-date with the latest trends, research, and best practices in health, nutrition, and behavioral science.
Your experience will be a valuable asset
- Experience in applying retention strategies with in-depth knowledge of CRM channels including push, In-app, and email.
- Experience in using marketing automation technology.
- App-first mindset.
- Solid understanding of email marketing, including best practices in deliverability and email creation.
- Excellent communication skills, with the ability to clearly articulate complex concepts to stakeholders at all levels.
- Fluent in English and interested in copywriting.
Read more and apply here
Published 2 years ago
Version 1.0