Knowledge Base Article
Director of Lifecycle Marketing at Credible
Location - Remote
Company -
Who is Credible?
We are a marketplace where users can compare personalized, prequalified rates and quotes from multiple lenders and carriers, for student loans, mortgages, personal loans, and insurance.
We’re challenging the status quo by giving power to the consumer. We believe in a world where ‘ethical’, ‘lending’, and ‘insurance’ can coexist, so we set out to build innovative platforms that actually work for customers. Our mission is to help people find the best loan or insurance policy possible.
We believe researching and buying loans or insurance shouldn’t be confusing or complex, so we’ve focused on simplicity. We’ve created the only unbiased loan and insurance buying process out there, which makes finding options straightforward and clear.
Description -
About the Role:
We are looking for a highly analytical and strategic marketing leader to oversee the Lifecycle Marketing function at Credible. Reporting to the General Manager, Lifetime Value, you will play a pivotal role in driving engagement and retention by developing and executing data-driven marketing strategies. You must be able to think both strategically and analytically about the customer lifecycle and creatively about the customer experience. You’ll transform and execute these insights into a cohesive customer journey.
You will be a strong leader that is comfortable overseeing the journey of Credible users, digging into data to diagnose issues, and continually identifying the highest potential opportunity areas to invest time and resources. You’ll collaborate with cross-functional teams and be considered as the Lifecycle Marketing expert at Credible.
Salary Range -
California, New York City, and Westchester County, NY Pay Range:
$148,000—$183,600 USD
Colorado and Washington Pay Range:
$124,000—$153,000 USD
Published 2 years ago
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