Knowledge Base Article

Braze Specialist

🌟 Ready to elevate your career?
 
Join Bizcap – the trailblazer in providing fast and hassle-free business loans! We're seeking dynamic individuals who thrive in a fast-paced, collaborative environment. If you're passionate, proactive, and ready to make a real impact, explore exciting opportunities with us. At Bizcap, diversity is celebrated, excellence is the norm, and innovation is our game. Your dream career awaits – let's make a difference together! πŸš€πŸ’Ό

What's in it for you? 
  • Opportunity to progress your career & make a mark in the industry
  • Competitive salary 
  • Toorak Location
  • Be part of a fun & engaged team, with regular all out company events and activities and weekly company-wide lunches.
  • Amazing workplace culture (We've won awards for it!)
Responsibilities: 

Planning & Strategy
  • Develop comprehensive customer lifecycle journeys for both B2B and B2C databases.
  • Collaborate with the broader marketing team to shape and execute the overarching Bizcap Marketing Strategy.
  • Work closely with our Creative Lead and Product Lead to digitally bring the Bizcap brand to life.
  • Continuously brainstorm and propose innovative ways to leverage our systems for engaging, retaining, and reactivating our database.
Implementation
  • Drive and ensure implementation of lifecycle marketing strategy 
  • Work with Creative Lead to develop a suite of journeys for each stage of the buyer's journey 
  • Act as the Braze specialist and educate team members on the platform to rebuild the journeys from the ground up. 
  • Drive efficiencies through clear, simple but effective operational processes to ensure cohesion and alignment throughout the Digital Marketing department and workflow.
  • Escalate issues promptly to help with a swift resolution. 
Measurement & Reporting 
  • Work with agency partners to optimise and add value across our analytics and insights. 
  • Utilise dashboarding and analytics to identify and raise quality issues with campaigns and channels. 
What We're Looking For: 
  • Systems: Experience with Braze is a must. If you're familiar with its secrets, you're ahead of the game.
  • Roll-Up-Your-Sleeves Attitude: We need someone who's not afraid to get their hands dirty. You'll be in the trenches, making things happen.
  • Martech Enthusiast: Marketing technology is your playground. You're not just willing to learn; you're eager to embrace new challenges in this ever-evolving field. 
  • Self-Starter: In our fast-paced, results-driven environment, you'll thrive on your own. No micro-management here; trust is paramount so we can win together. 
  • Management: Experience with managing marketing campaigns, dealing with external agencies and working collaboratively in imperative. 
Published 11 months ago
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