Sr. Director, Lifecycle Marketing (US-Based Remote FTE) - NinjaTrader

NinjaTrader is hiring a Sr. Director of Lifecycle Marketing to build and scale a true multi-channel lifecycle engine powered by Braze.

Today, lifecycle is primarily email-driven. We are actively expanding into in-app, in-product messaging, and push — and investing in Braze to power that evolution. This leader will partner closely with Product and Engineering to unlock new in-product placements and embed lifecycle directly into the customer experience.

What you’ll own:

• End-to-end lifecycle strategy across onboarding, engagement, monetization, retention, and reactivation
• Multi-channel orchestration (email, push, in-app/in-product)
• Experimentation frameworks, KPIs, and measurable growth outcomes
• Braze implementation and optimization strategy
• Lifecycle standards across QA, testing, and measurement
• Scaling and mentoring a high-performing lifecycle team

We’re looking for a lifecycle leader who:

• Has hands-on experience with Braze (or similar platform)
• Has built multi-channel programs beyond email
• Is highly technical and comfortable partnering with Engineering
• Lives and breathes funnel optimization and experimentation
• Thrives in fast-paced, build-from-scratch environments

📍 Chicago (hybrid) | Remote flexibility for exceptional US-based candidates
💼 Full-Time
💰 $175,000–$225,000 base + 15% bonus

Apply here:

https://job-boards.greenhouse.io/ninjatrader/jobs/4655249006

If you’re excited about building lifecycle 2.0 inside a growing, financially strong fintech company — we’d love to connect.