Best Of

Almost the same image, different view:D So glad to catch up and meet IRL :D

Awesome meeting up IRL! Can't wait till next year!

So amazing to be here! @stefanie.baldwin you are the kindest ⚡️🩷

• Decisioning Studio Go (Beta): Build self-serve AI decisioning agents that autonomously find the best message variant, time, day, and frequency for each customer.
• Content Optimizer: Replace manual A/B testing with real-time optimization that tests hundreds of message combinations at once and shifts send volume toward what performs best.
• Operator Canvas Creation: Build and edit entire customer journeys using natural language, right inside the Braze dashboard.
• Conversational Agents (Beta): Have responsive, context-aware conversations with your customers at scale across WhatsApp, SMS, RCS, and web.
• Agentic Standards (Beta): Set your review rules once in plain language, and AI checks every campaign and Canvas against them automatically before it goes live.
• Message Prioritization: Define a shared, enforceable hierarchy across your campaigns and Canvases, so the highest-value message always reaches a customer first.
• Usage Alerts, Message Observability Dashboard, and Canvas Alerts: Catch issues before they cost you with proactive visibility into spend and campaign health.
  
• Databricks OpenSharing: Securely share real-time Braze engagement data with your Databricks Lakehouse, no ETL pipelines required.
• Surveys: Build native, drag-and-drop surveys inside in-app messages and landing pages that instantly power segmentation and trigger Canvases.
• Shopify Markets & Segments: Sync localized language, currency, pricing, and segments directly from Shopify into Braze. .
• Cloud Data Ingestion updates: Connect your data into Braze and Decisioning Studio faster with new warehouse sources and a no-code data mapper.
  
• Operator Connect (Beta): Bring Operator into the tools you already use, like Claude and Cursor, through the Braze MCP.
• Remote MCP Server: Connect your AI agents and dev tools to Braze in under a minute via a secure URL.

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Huge congratulations to all the 2026 Torchie Awards Finalists! 🏆 The level of innovation, technical craft, and creativity across both the customer and partner categories is top-tier. Best of luck to everyone—looking forward to cheering you all on at Forge!

The 2026 Torchie Awards Finalists Are Here

Every year, Braze celebrates the marketers and brands pushing customer engagement somewhere new. Maybe you shipped a campaign you're still talking about, moved a number that actually mattered, or took a swing nobody else was taking. Those are the stories we want to tell.

This year you sent us over 230 submissions across 12 categories — and going through them, it's obvious that the best work in this space is coming out of this community.

Every category came down to the wire.

For the first time, the Torchies are going digital — catch the whole thing live on Forge Digital, wherever you are.

Meet the 2026 Torchie Awards Finalists

Customer Awards

AI In Action

This award recognizes teams putting Braze AI to work against a real business problem — with the data foundation, governance, and measured results to back it up. Our finalists are:

• Compare the Market
• Dayuse
• Luxury Escapes
• Mint Mobile

Bonfire Community Leader of the Year

This award recognizes an outstanding community member who is known for helping other Braze users in the Bonfire community. Our finalists are:

• @AnneSchultheis, Scooter's Coffee
• @Nirnay, Luxury Escapes
• @TedScott, Cognizant

Braze for Impact

This award recognizes companies that have used Braze to create positive social change within their communities. The finalists are:

• American Diabetes Association
• Boys & Girls Clubs of America
• Ridery
• Too Good To Go

Campaign of the Year

This award recognizes campaigns that show strategic leadership and technical skill to build stronger relationships with customers. This year's finalists are:

• AB InBev — Zé Delivery: SAB
• Compare the Market: AutoSergei
• Coursera: Year in Review
• Pizza Hut: Join. Play. Score.

Collaborative Team of the Year

This award celebrates teams that have successfully worked across different departments and disciplines to create best-in-class campaigns. The finalists are:

• Chegg
• Dabble
• Gringo
• Wealthsimple

Creative Excellence

This award honors teams that use the Braze platform to create innovative, original messaging, and unique customer experiences. Our finalists for the year are:

• Brightstar Lottery Indiana: myLOTTERY Exclusives
• Dabble: Penalty Shootout
• Snoonu
• Wendy's: Wednesday

Marketing Leader of the Year

This award honors marketing executives who demonstrate excellence in leadership and customer engagement. The finalists for 2026 are:

• Ajay Nair, Chegg
• Nicole Suther, Mint Mobile
• Renato Iyo Alberti, Deuna
• Sarah Lands Ramrup, Nestlé Purina

Rising Marketing Star

This award recognizes exceptional new users of the Braze platform who show great promise and use technology to support stronger customer relationships. The finalists are:

• Cailin Crowther, Compare the Market
• Giovanna Anzola, Ridery
• Taylor Comeau, Scooter's Coffee
• Zahra Khan, Pizza Hut

Partner Awards

Partner Campaign of the Year

This category recognizes a partner who delivered a groundbreaking campaign with Braze and set new standards in creativity and customer engagement. The finalists are:

• Martinee
• Massive Rocket
• Stitch
• WPP Enterprise Solutions

Delivery Partner of the Year

This award celebrates a delivery partner who significantly advanced their Braze practice through comprehensive training and innovation to markedly improve business outcomes. Our finalists are:

• APPLY
• Composed Digital
• Stitch
• WPP Enterprise Solutions

Technology Partner of the Year

This award goes to a technology/ISV partner that has enhanced Braze through key integrations and collaboration, benefiting our team and our customers. The finalists are:

• AWS
• Databricks
• Google Cloud
• Snowflake

Transformation Partner of the Year

This award honors a partner whose innovative solutions have transformed a single client's business and drastically enhanced their customer experience capabilities. Our finalists are:

• CACI, for Legal & General
• Composed Digital, for Webjet Australia
• LeverUP, for PHH Group
• Massive Rocket, for Shell US & Canada

Ready to see who takes home a Torchie?
Join us at Forge to celebrate all the finalists and learn from the best in the industry. Whether you're a long-time member of the community or just getting started, Forge is where you'll gain the insight, inspiration, and support to stand out by using your creativity in new ways.